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Senior Director, Market Transformation

Vertex Pharmaceuticals
June 25, 2026
Remote friendly (Boston, MA)
United States
Market Access
Job Summary
- Identify emerging market trends, bring external insights, and translate opportunities into scalable programs that increase brand awareness, improve patient access, and support business objectives.
- Work cross-functionally to shape strategic decisions, accelerate innovation, and strengthen relationships with stakeholders across the healthcare ecosystem, supporting sustainable growth.

Key Responsibilities
- Monitor external healthcare, market, and policy landscape to identify trends, risks, and opportunities.
- Provide actionable market insights for brand, access, and commercialization decisions.
- Support product launches and portfolio optimization by identifying market transformation opportunities.
- Evaluate and advance solutions in AI, digital health, and alternative distribution models (e.g., CDS, telehealth).
- Design, develop, and activate innovative programs to drive awareness and improve patient access.
- Evaluate business value of opportunities using defined criteria and prioritize highest-potential programs.
- Establish and track adoption metrics and KPIs; report utilization and value realization to BU leadership.
- Assess operational efficiencies and approaches that improve execution and patient outcomes.
- Scale programs with measurable impact for broader implementation.
- Partner with Commercial, Market Access, Medical, Patient Support, Legal, Compliance, and other functions to ensure alignment.
- Identify and cultivate external stakeholder and partner relationships to expand reach.
- Ensure programs are patient-centered and align with standards and compliance requirements.
- Serve as primary liaison on BULT for market transformation; translate business needs into prioritized opportunities and own execution.

Qualifications
- Bachelor’s degree required; advanced degree preferred.
- 12+ years in biopharmaceuticals, healthcare strategy, commercial innovation, market access, consulting, or related field.
- Proven ability to translate market insights into strategic recommendations and business action.
- Experience developing/implementing innovative healthcare solutions, partnerships, or patient access programs.
- Strong understanding of healthcare ecosystem, access considerations, and stakeholder engagement.
- Demonstrated success leading complex cross-functional initiatives in a matrixed environment.
- Strong executive presence, communication, and influence.
- Ability to identify opportunities early, solve creatively, and drive measurable impact.

Leadership Competencies
- Strategic, innovative/solutions-focused, collaborative, results-driven with operational discipline, patient-centered/mission-driven.
- Skilled at building partnerships and influencing stakeholders.