Role Summary
The Senior Director, Insights & Analytics (I&A), Oncology - Lung will lead a high-performing team responsible for generating actionable insights from a broad set of I&A sources to inform commercial decisions. The role partners with the VP, Marketing (Oncology) and Executive Director, Oncology (Lung) and serves as a strategic advisor, helping to grow and develop talent within the Oncology CSI&A team.
Responsibilities
- Lead the I&A Oncology (Lung) team in providing business analytics, customer insights and competitive intelligence to address all commercialization needs
- Collaborate with the Executive Director, I&A (Oncology) to set the strategic I&A direction that aligns with overarching Oncology Commercial Business Unit (CBU) priorities and helps drive launch excellence
- Foster innovative solutions and a design-thinking approach aligned with strategies for Regeneron’s oncology lung business
- Develop people from both a functional skills and leadership perspective, with the goal of growing internal talent; assess and implement novel methodologies and frameworks to garner meaningful insights and enhance brand differentiation and impact
- Lead efforts to identify and crystalize insights that inform strategic plans for Regeneron’s Oncology (Lung) portfolio
- Collaborate with the Oncology CBU and other senior leaders to identify, predict and inform business decisions relating to the competitive outlook for Oncology/Lung, and any pipeline Oncology (Lung) medicines
- Develop and maintain a mutually beneficial partnership with CBU stakeholders; ensure insight generation and feedback are embraced; balance project rigor, timelines and influence
- Coordinate alignment with Oncology (Lung) stakeholders within the CBU and other functions on all insights and analytics agendas
- Work with other CSI&A leaders to develop standardized adoption of capabilities such as marketing mix, promotional optimization, data science, market structure analysis, patient/treatment flow modeling, analog modeling and AI/ML methodologies across CSI&A
- Proactively communicate with the Oncology (Lung) CBU and provide strategic recommendations and insights as well as anticipated future needs
- In collaboration with the Executive Director, I&A Oncology, construct and deliver integrated business reviews and I&A summary overviews with leadership from Oncology/Lung and CSI&A
Qualifications
- Functional expertise in business analytics, HCP consumer/patient insights, primary research methods, analog forecast development and competitive intelligence
- Prior experience managing I&A groups with responsibility for analytics, HCP consumer/patient insights, market access analytics, and competitive intelligence
- Demonstrated knowledge of the legal and regulatory environment, as it relates to commercialization in the pharmaceutical/biotechnology industry
- Knowledge of data industry standards
- Proven ability to influence, communicate and negotiate with all levels of management across functional and business unit boundaries
- Extensive experience with managing numerous projects concurrently against stringent deadlines
- Prior experience working with I&A projects and initiatives where a balance between project rigor and timeliness was needed
- Ability to think strategy to execution, with hands-on experience in implementing large initiatives with cross-functional stakeholders
- Strong interpersonal, facilitation and communication skills, with the ability to resolve conflict, drive consensus and work across multiple departments
- Strong organizational, project management, influencing and change management skills
- Proven ability to manage multiple project and priorities concurrently, while meeting stringent deadlines
Education
- Bachelor’s degree required; master’s degree preferred
Skills
- Expertise in data visualization and data storytelling