Senior Director HS Patient Marketing US

Role: Senior Director of US Patient Marketing, leading strategies to engage patients throughout their journey for immunology-focused biopharma products, including launch readiness and ongoing support initiatives. Responsibilities: oversee patient insights, segmentation, journey mapping, messaging, campaign execution, and support tools; manage patient support programs, digital media strategies, and cross-functional collaborations with Medical, Market Access, Legal, and Regulatory teams; develop KPIs, measure campaign impact, and optimize engagement; lead team development and manage budgets and agency relationships. Requirements: Bachelor's degree; 8+ years in US patient marketing with at least 3 years in leadership; experience supporting product launches in immunology, rare, or specialty diseases preferred; strong understanding of the US patient ecosystem, compliance, and innovative engagement tactics; excellent leadership, collaboration, and communication skills. HighValue: Immunology, inflammatory diseases (hidradenitis suppurativa, psoriatic arthritis), product launch, patient journey, DTC media, cross-functional compliance, team leadership. WorkSetup: not specified.