Senior Director, HCP Marketing

Role: Lead the US Pain HCP marketing team for Vertex’s novel pain therapy, JOURNAVX, focusing on strategy development and campaign execution. Responsibilities: shape and implement omnichannel HCP marketing initiatives, drive tactical brand planning, optimize media and digital targeting, measure ROI, and foster cross-functional partnerships to support product launch in a highly regulated environment. Requirements: Bachelor's degree; 12+ years in healthcare/biopharma marketing, with 5+ years in management; proven experience launching HCP promotional programs and leading digital campaigns; strong communication skills and regulatory compliance understanding. HighValue: pain indication, NaV1.8 inhibitor, pre-launch to post-approval stages, omnichannel marketing, digital strategy, team leadership, 20-30% travel. WorkSetup: hybrid or on-site.