The Senior Director, Global Lung Cancer Life Cycle Management (LCM) Lead is responsible for leading life cycle management strategy and planning for all in-line oncology assets within the Lung Cancer tumor area. Reports to the Executive Director of Global Lung Cancer Marketing and collaborates with cross-functional teams to support portfolio strategy and Commercial/Clinical cross-functional forums.
Responsibilities:
- Develop and evolve global life cycle management strategy (indication sequencing, geographic expansion) to maintain competitive advantage.
- Shape Lung Cancer asset plans with Executive Director of Global Lung Cancer Marketing, Regulatory, Clinical, Competitive Intelligence (CI), and other partners; align with US and international marketers.
- Maintain tumor landscape outlooks for the portfolio and potential competitors (current and future areas) with Clinical, CI, and Commercial Insights.
- Share CI with Global/US/international teams; develop global action plans for competitive threats to be implemented at the country level; create related content (e.g., action memos on competitor approvals).
- Support the Executive Director in developing the commercial perspective for Lung Cancer assets in decision-making forums and cross-tumor planning meetings; prepare for meetings and support follow-up actions.
- Lead cross-functional planning for new indication launches from early development through pre-launch readiness.
- Inform Medical Affairs and related teams of key data needs and future development plans.
- Develop business analyses/cases for Business Development and senior management reviews.
- Serve as key Marketing point of contact for Business Development on Lung Cancer strategy.
- Support labeling review preparations by providing commercial insights to inform labeling decisions.
- Analyze customer insights, monitor brand performance and competitive dynamics, and translate findings into marketing strategy.
- Use customer feedback (advisory boards, KOL meetings, market research, field intelligence) to shape strategy and competitive differentiation.
- Participate in development and delivery of the annual US/Global brand plan (strategy, tactical plans, and budget).
- Work with Legal and Compliance to ensure activities meet compliance standards.
- Lead launch-readiness efforts; oversee decision-point team inputs, track performance metrics, and mobilize functional teams.
- Coordinate execution of life cycle levers (label expansion, access challenges, new formulations, delivery devices).
- Engage with leadership and cross-functional teams (Clinical Development, Regulatory, Medical Affairs, Market Access, Sales) to align life cycle strategies.
- Provide regular updates on LCM strategy and tumor landscape outlooks to senior leadership and country teams.
- Collaborate on globally developed promotional materials for country handoff.
- Create, manage, and track US and global Lung Cancer budgets and ensure adherence and phasing.
Qualifications/Required Skills:
- Bachelorβs degree required; PhD, PharmD, or MBA preferred.
- 12+ years of progressive pharmaceutical marketing/brand strategy/execution experience; oncology preferred (NMSC a plus).
- Demonstrated ability to lead strategically and build alignment; drive performance, inform, negotiate, and collaborate.
- Strong scientific acumen and deep oncology knowledge with ability to provide commercial input across functions.
- Expertise in early- and late-stage life cycle management in competitive environments.
- Previous in-line product and/or indication launch experience required.
- Experience with global/US/country marketing and pre-approval planning for physician-administered (e.g., buy-and-bill) oncology drugs required.
- Proven track record of global market analysis and identifying growth opportunities.
- Ability to synthesize inputs from HCPs, field teams, country marketers, and market access.
- Effective written and oral communication; ability to deliver complex messages and influence.
- Initiative, creativity, and agility in complex, rapidly changing environments.
- Strong project and process management; ability to manage multiple priorities.
- Proven standout cross-functional collaborator.
- Strong analytical skills (quantitative and qualitative).
- Demonstrated track record of commercial success with progressive responsibilities.
Benefits/Compensation:
- Salary range (annually): $216,100.00 - $360,200.00.