Role Summary
Senior Director, Access Strategy for Dupixent in Rhinology-Gastroenterology and Allergy, based in Cambridge, MA. Lead the development and execution of market access, pricing, GTN management, and channel strategy to optimize patient access and financial performance. Provide cross-functional leadership to align brand and access objectives and manage a high-performing team across payer channels.
Responsibilities
- Collaborate with the General Manager and senior leadership to set strategic direction for market access, pricing, channel strategy, and reimbursement.
- Develop and execute an evidence-based market access strategy that maximizes payer adoption and patient access to therapies.
- Lead the creation of value propositions demonstrating economic and clinical benefits to payers, providers, and stakeholders.
- Develop and communicate robust market access strategies and plans, articulating the brand value story and integrating it into the overall brand plan.
- Plan and manage the Dupixent payer brand budget.
- Partner with HEVA to inform real-world evidence generation and ensure health economic activities meet payer needs.
- Anticipate and adapt to changes in the regulatory and reimbursement landscape, ensuring compliance and sustained market access.
- Identify gaps in market access understanding and develop plans to gain direct payer insights through primary research and advisory activities.
- Lead pull-through opportunities and execution of pull-through strategies for all channels and geographies based on formulary position and opportunity.
- Provide strategic and executional support for launches, including market research, pricing, contracting, and messaging for inline and pipeline assets.
- Lead cross-functional strategic projects to partner with large group practices.
- Oversee GTN for the franchise, optimizing pricing, rebates, and discounts by channel to maximize net sales and BOI.
- Monitor GTN performance and recommend actions to mitigate risks and maximize profitability.
- Collaborate with Market Access Shared Services, Finance, Forecasting, Patient Support Services, Trade, Legal, Marketing, and other stakeholders to improve GTN while ensuring patient access.
- Develop KPIs and track progress against access and financial goals.
- Lead cross-functional collaboration to integrate access considerations into product development, launch, and lifecycle management.
- Ensure alignment of access strategies with overall business objectives and advise senior leadership on access-related decisions.
- Serve as the therapeutic area subject matter expert for market access and GTN, providing strategic insights at the leadership level.
- Monitor competitive landscape, payer behavior, market trends, and industry developments to inform access and pricing strategies.
- Collaborate with Market Access Account Management to ensure strategies are executed with customers.
- Lead, mentor, and develop a team of Access Strategy professionals; align activities with broader organizational goals.
- Oversee team performance, providing guidance, coaching, and development opportunities to drive success.
Qualifications
- Required: Bachelorโs degree; advanced degree (MBA, MS, PharmD, PhD) preferred.
- Required: 10+ years in market access strategy, account management, payer marketing, contracting, or pricing; 7+ years in a leadership role.
- Required: Proven track record managing teams and leading strategic initiatives across complex therapeutic areas in the access/payer landscape.
- Required: Solid understanding of strategic pricing and commercial contracting strategy, processes, and rules.
- Required: Strong strategic thinking and analytical mindset with a focus on market access, financial optimization, and risk management.
- Required: Strong leadership skills with the ability to build, motivate, and develop high-performing teams.
- Required: Excellent communication and presentation skills, with the ability to influence and negotiate with senior executives, payers, and external stakeholders.
- Required: High business acumen with the ability to balance strategic objectives with financial imperatives.
- Required: Ability to navigate complex, highly regulated environments and manage multiple priorities effectively.
- Required: Demonstrated analytical and financial skillsets; ability to balance brand and access objectives when they may be in conflict.
Skills
- Strategic thinking and market access expertise
- Leadership and people development
- Financial acumen and GTN management
- Strong communication, negotiation, and stakeholder management
- Cross-functional collaboration and project management
Education
- Bachelorโs degree required; advanced degree (MBA, M.S., PharmD, PhD) preferred.