Senior Analyst, Sales & Marketing Analytics
Alkermes
4 months ago
Remote friendly (Greater Boston)
United States
Marketing
Responsibilities:
- Design and implement analyses that provide insights on brand performance and help track key marketing initiatives.
- Scope and manage projects end to end, including understanding business questions, project planning, and creating structured deliverables.
- Automate and streamline recurring data-related processes.
- Create and maintain data visualization and dashboards.
- Deepen insights by understanding key brand commercial dynamics (disease state, market landscape, product attributes, promotional channels, key treatment providers and payers).
- Ensure accuracy of analytics and reporting through quality control processes.
Qualifications:
Basic Qualifications/Required Skills:
- Bachelor’s degree in analytics, business, science, or quantitative disciplines (e.g., mathematics or statistics) required; Master’s degree preferred.
- 3–5 years of analytics experience with a Bachelor’s degree, or 1–3 years with a Master’s degree.
- Experience working with large datasets and relational databases; ability to clean, process, and analyze large datasets efficiently.
- Proficiency in SQL and R/Python for data extraction and manipulation.
- Experience with Tableau for data visualization and dashboard creation.
- Proficiency in Microsoft Office suites.
Preferred Qualifications:
- Experience with commercial data in the biotech/pharmaceutical industry (e.g., IQVIA, Symphony Health, Specialty Pharmacies, Managed Care).
- Exposure to advanced analytics (predictive modeling, marketing mix, machine learning).
- Strong verbal and written communication skills; ability to synthesize information and make recommendations to stakeholders.
- Ability to prioritize and manage concurrent initiatives in a fast-paced environment.
- Focus on process improvement and development of sustainable processes, business rules, and solutions.
- Strong problem-solving skills and attention to detail.
- Ability to work in the Waltham office 3 days/week (hybrid).
Compensation/Benefits (if provided):
- Annual base salary: $103,000–$118,000.
- Eligible for annual performance pay bonus; competitive benefits package.
- Design and implement analyses that provide insights on brand performance and help track key marketing initiatives.
- Scope and manage projects end to end, including understanding business questions, project planning, and creating structured deliverables.
- Automate and streamline recurring data-related processes.
- Create and maintain data visualization and dashboards.
- Deepen insights by understanding key brand commercial dynamics (disease state, market landscape, product attributes, promotional channels, key treatment providers and payers).
- Ensure accuracy of analytics and reporting through quality control processes.
Qualifications:
Basic Qualifications/Required Skills:
- Bachelor’s degree in analytics, business, science, or quantitative disciplines (e.g., mathematics or statistics) required; Master’s degree preferred.
- 3–5 years of analytics experience with a Bachelor’s degree, or 1–3 years with a Master’s degree.
- Experience working with large datasets and relational databases; ability to clean, process, and analyze large datasets efficiently.
- Proficiency in SQL and R/Python for data extraction and manipulation.
- Experience with Tableau for data visualization and dashboard creation.
- Proficiency in Microsoft Office suites.
Preferred Qualifications:
- Experience with commercial data in the biotech/pharmaceutical industry (e.g., IQVIA, Symphony Health, Specialty Pharmacies, Managed Care).
- Exposure to advanced analytics (predictive modeling, marketing mix, machine learning).
- Strong verbal and written communication skills; ability to synthesize information and make recommendations to stakeholders.
- Ability to prioritize and manage concurrent initiatives in a fast-paced environment.
- Focus on process improvement and development of sustainable processes, business rules, and solutions.
- Strong problem-solving skills and attention to detail.
- Ability to work in the Waltham office 3 days/week (hybrid).
Compensation/Benefits (if provided):
- Annual base salary: $103,000–$118,000.
- Eligible for annual performance pay bonus; competitive benefits package.