Rheumatology Thought Leader Liaison I/II – Southwest Region
AbbVie
4 months ago
On-site
Austin, TX
Medical Affairs
Rheumatology Thought Leader Liaison (TLL) — field-based marketing role covering TX, NM, OK, MO.
Key Responsibilities
Thought Leader Engagement
- Identify, build, and strengthen commercial relationships with external experts, emerging leaders, and patient/professional associations within assigned geography.
- Develop regional engagement plans for external experts and ensure consistent execution throughout the year.
- Lead consulting sessions and external expert engagements to gather real-time insights, validate trends, and generate actionable recommendations.
- Connect HCPs with cross-functional partners to support partnership opportunities and elevate patient care.
Strategic Marketing
- Provide real-time qualitative insights to cross-functional partners to address business needs and inform brand strategies/tactics.
- Apply in-depth knowledge of external/internal drivers across stakeholder groups; connect Integrated Brand Teams for collaboration in compliance with industry standards.
- Understand the competitive landscape, provider dynamics, and competitive intelligence in the assigned geography.
- Lead execution of key national/regional conferences and provide strategic support for state society meetings.
- Lead partnerships with field leadership to optimize pull-through of marketing strategies.
- Coordinate direction and deliverables of external vendors and internal departments (e.g., agency partners, Market Research, Legal, Regulatory, Medical Affairs, Ethics & Compliance).
Key Skills
- Understanding of rheumatology disease state and competitive landscape.
- Ability to provide in-depth insights based on brand business questions to support marketing strategy, resource optimization, and tactics.
- Strong verbal/non-verbal communication and live/virtual presentation skills.
- Collaborative, cross-functional experience; influence without direct authority.
- Ability to operate in a field/headquarter matrix.
- Ability to work in a fast-paced environment.
- Knowledge of regulations/standards affecting pharmaceutical products.
Qualifications
- Bachelor’s degree in Science or related field.
- Advanced degree or previous sales/marketing experience required; MBA preferred.
- Minimum 5 years of pharmaceutical sales/marketing experience (clinical liaison, sales training, marketing, Sr. Account Executive, or District Manager).
- Ability to drive personal auto or company vehicle/owned powered material handling equipment.
- Valid driver’s license; ability to pass pre-employment drug screening and meet safe driving requirements.
Benefits
- Paid time off (vacation, holidays, sick); medical/dental/vision insurance; 401(k) to eligible employees.
- Eligible for short-term incentive programs.
Key Responsibilities
Thought Leader Engagement
- Identify, build, and strengthen commercial relationships with external experts, emerging leaders, and patient/professional associations within assigned geography.
- Develop regional engagement plans for external experts and ensure consistent execution throughout the year.
- Lead consulting sessions and external expert engagements to gather real-time insights, validate trends, and generate actionable recommendations.
- Connect HCPs with cross-functional partners to support partnership opportunities and elevate patient care.
Strategic Marketing
- Provide real-time qualitative insights to cross-functional partners to address business needs and inform brand strategies/tactics.
- Apply in-depth knowledge of external/internal drivers across stakeholder groups; connect Integrated Brand Teams for collaboration in compliance with industry standards.
- Understand the competitive landscape, provider dynamics, and competitive intelligence in the assigned geography.
- Lead execution of key national/regional conferences and provide strategic support for state society meetings.
- Lead partnerships with field leadership to optimize pull-through of marketing strategies.
- Coordinate direction and deliverables of external vendors and internal departments (e.g., agency partners, Market Research, Legal, Regulatory, Medical Affairs, Ethics & Compliance).
Key Skills
- Understanding of rheumatology disease state and competitive landscape.
- Ability to provide in-depth insights based on brand business questions to support marketing strategy, resource optimization, and tactics.
- Strong verbal/non-verbal communication and live/virtual presentation skills.
- Collaborative, cross-functional experience; influence without direct authority.
- Ability to operate in a field/headquarter matrix.
- Ability to work in a fast-paced environment.
- Knowledge of regulations/standards affecting pharmaceutical products.
Qualifications
- Bachelor’s degree in Science or related field.
- Advanced degree or previous sales/marketing experience required; MBA preferred.
- Minimum 5 years of pharmaceutical sales/marketing experience (clinical liaison, sales training, marketing, Sr. Account Executive, or District Manager).
- Ability to drive personal auto or company vehicle/owned powered material handling equipment.
- Valid driver’s license; ability to pass pre-employment drug screening and meet safe driving requirements.
Benefits
- Paid time off (vacation, holidays, sick); medical/dental/vision insurance; 401(k) to eligible employees.
- Eligible for short-term incentive programs.