Role Summary
Regional Business Director (RBD) to lead commercial activities for an assigned geography, establish a team of Account Managers, execute marketing strategies, and ensure a successful launch. The RBD will supervise and lead a sales force leveraging a sophisticated digital infrastructure, with all representatives aligned to geographical boundaries. The role is field-based and requires travel to develop internal and external relationships.
Responsibilities
- Responsible for supervising operations of the Region including driving results, hiring and coaching, account manager development, performance management, and the assignment of priority accounts within the medical community
- Develop and implement strategic plans for the Region, balancing live and virtual interactions and prioritizing team efforts
- Plan, organize and drive performance to achieve the region's business potential through coaching and influence of direct reports
- Establish and maintain effective communication among Region members across cross-channel stakeholders in the Accounts and Market Access team
- Maintain required technical expertise to respond accurately to questions regarding products, marketing, policies, and business-related issues
- Work with direct reports to understand and consistently execute established expectations
- Coach and develop SAMs to improve selling skills, product knowledge, and capabilities; lead by example in live and virtual engagements
- Plan and conduct plan of action and other meetings with Region and Market Access teams
- Develop and implement Region business plan, manage Region budget, and oversee Region P&L in alignment with Regional and National expectations
- Ensure compliance with relevant laws, policies, and processes
- Overnight travel as needed
- Additional responsibilities as assigned
Qualifications
- BA or BS required. Advanced degree preferred
- 5 years or more of field leadership experience and/or payer account management and/or demonstrated sales success with increasing responsibility and organizational leadership
- Pharmaceutical, biotech, or medical marketing/sales experience preferred with at least 3–5 years in a first-line leadership role
- Proven ability to lead others to success through coaching influence
- Demonstrated experience delivering results and developing others
- Proven track record in attracting and retaining top talent
- Current or recent Psychiatry disease experience strongly preferred
- Successful launch experience strongly preferred
- Experience strategizing within teams using differential resources to reach goals
- Proven ability to manage multiple tasks under aggressive timelines in a dynamic environment
- Must live within the territory
- Comfortable with uncertainty and high expectations
- Patient support services experience is a plus
- Strong digital marketing aptitude
- Strong interpersonal and presentation skills
Education
- BA or BS required; advanced degree preferred
Additional Requirements
- Overnight travel as indicated by business needs