Role Summary
The Rare Disease Business Manager (RDBM) is responsible for driving sales and territory growth for a rare neurological sleep disorder (narcolepsy type 1) in the Trenton, NJ area. This role collaborates with the Regional Business Leader and cross-functional teams to educate healthcare providers and ensure appropriate patients gain access to a new therapy after regulatory approval. It supports a new product introduction in a new therapeutic area for Takeda, building relationships with targeted HCPs and accounts, and generating demand through clinical information and product knowledge, including the orexin system and narcolepsy type 1.
Responsibilities
- Results Focused: Demonstrates urgency to drive results and achieve strong performance by delivering a high level of sales effort for a successful rare disease product introduction.
- Clinical Expertise: Possesses and communicates disease state knowledge, product information, and selling skills to support education and demand.
- Sales Strategy and Execution: Following approval, drive sales by implementing plans using on-label materials to meet monthly, quarterly, and annual targets; execute brand strategies and manage territory activities to advance the diagnosis and treatment of NT1.
- Specialty Customer Engagement: Build relationships with sleep specialists, neurologists, pulmonologists, sleep centers, and staff to educate on disease state and Takeda orexin therapies.
- Strategic Analysis and Territory Planning: Analyze local, regional, and national trends; apply data to prioritize opportunities and tailor regional/local strategies to market needs.
- Communication Skills: Communicate effectively with specialty HCPs and accounts; utilize CRM to document account profiles, plan calls, and record activities.
- Financial Responsibility: Manage a territory budget in compliance with Takeda policies.
- Cross-Functional Collaboration: Partner with internal teams such as Patient Access, Market Access, Marketing to align strategies and tactics; collaborate with Sales and Marketing leadership to support tactics and performance; foster accountability and engagement across teams.
- Compliance and Ethical Standards: Adhere to Takeda policies and laws; demonstrate integrity and seek clarification on compliance matters.
Qualifications
- Required: Bachelorโs degree โ BS/BA.
- Required: 3+ years of successful selling experience in pharmaceutical, biotech or medical device and/or relevant clinical or industry experience; OR 2+ years of successful selling experience at Takeda.
- Required: Excellent verbal and written communication skills.
- Required: Proven ability to navigate complex selling environments and influence across decision makers in key accounts.
- Required: Strong business acumen and strategic planning skills to identify and exploit opportunities.
- Required: Demonstrated territory planning, strategic account management and prioritization skills; ability to interpret analytical data to create effective sales strategies.
- Required: Strong collaborative skills and ability to work within a matrix of cross-functional partners on behalf of the customers served.
- Required: Understanding of payer access and reimbursement at territory, regional, and state levels.
- Required: Adaptability to changing market conditions and customer needs.
- Required: Demonstrated learning agility with ability to develop and apply clinical expertise and selling skills compliantly.
- Required: Must reside within the territory or within close proximity to assigned geography.
- Preferred: 5+ years of pharmaceutical sales experience, preferably in rare disease or sleep disorders.
- Preferred: Sales experience with pharmaceutical or biologic products requiring coordination with patient access and market access teams.
- Preferred: Relevant clinical or industry experience.
- Preferred: Consultative/needs-based selling skills.
- Preferred: Experience working in a highly regulated marketplace.
- Preferred: Adept at leveraging emerging technologies, digital tools, and openness to AI-enabled processes.
Skills
- Clinical disease-state and product knowledge with strong selling skills
- Strong verbal and written communication; ability to educate and inform healthcare professionals
- Strategic planning, territory and account management; ability to interpret analytical data and tailor sales strategies
- Cross-functional collaboration and ability to work with internal teams (Patient Access, Market Access, Marketing, Sales)
- CRM proficiency; documenting account profiles and post-call activities
- Understanding of payer access and reimbursement at territory, regional, and state levels
- Adaptability and learning agility in a changing market
Education
- Bachelorโs degree โ BS/BA
Additional Requirements
- Travel: Ability to drive and/or fly to accounts and occasional business meetings
- Some overnight travel of up to 25-50% may be required depending on geographic assignment