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Product Manager, US Professional Education

Apellis Pharmaceuticals
1 month ago
Remote friendly (Waltham, MA)
United States
Marketing
Roles and Responsibilities (Key Responsibilities)
- Execute the vision for US Professional Education in alignment with overall brand strategy.
- Lead end-to-end development of Professional Education materials: brief creation, content design, submission, review, and deployment. Assets include educational content, event promotional drivers, supplements, discussion guides, and pre/post program surveys.
- Collaborate with internal and external partners to create professional education content for speaker training, speaker programs, and symposia.
- Execute operations for speaker programs and symposia, including project management, speaker contracting, budget management, sunshine reporting, and program analysis.
- Assist in development and execution of trainings for KOL speakers (with event management team, medical team, and thought leader liaisons).
- Liaise with cross-functional partners on selection and use of KOL speakers.
- Execute advisory boards or other methods to understand key business barriers facing the ophthalmic franchise.
- Build and nurture relationships across field teams and functions including congress marketing, patient marketing, medical affairs, market access, business intelligence, commercial operations, IT, and compliance.
- Manage agency partners and other vendors to ensure seamless execution.
- Ensure Professional Education processes, documents, and tactics follow corporate legal, regulatory, and compliance guidelines.
- Draft needs assessment forms and track contracts, scopes of work, and master service agreements; close out items in the system and ensure correct honorarium payment.
- Administer and manage the Professional Education budget.

Education / Requirements
- BS/BA degree required.

Experience
- 3+ years of biotech/pharma experience, predominantly in marketing/professional education roles with increasing scope and responsibility.
- HCP marketing experience including peer-to-peer education, non-personal programming, advisory boards, speaker training/programs, KOL management, and agency management.
- Ophthalmology experience preferred.
- Experience launching new products or indications preferred.

Skills / Knowledge / Abilities
- Passion for understanding needs of people treating serious diseases and translating them into market-moving insights.
- Ability to succeed in a fast-paced, results-driven environment and manage through ambiguity.
- Strong understanding of clinical decision-making, HCP behavior drivers/barriers, and educating distinct segments/customer types.
- Ability to digest scientific/clinical updates and translate into marketing tactics.
- Demonstrated collaboration in matrix environments and with agency partners.
- Entrepreneurial mindset and ability to develop creative, well-reasoned solutions.
- Motivation to build infrastructure/systems/tactics supporting launch success.
- Integrity and understanding of relevant rules and regulations.
- Exceptional planning and project management.
- Excellent written and verbal communication; ability to influence across functions and levels.
- Travel domestically up to 30% and attend events outside business hours (occasional weekends/evenings).

Travel Requirements
- Up to 30% travel.