Product Manager for Next Generation Donor Experience

Role: Associate Director of Next Generation Donor Experience leading a digital product portfolio to transform donor acquisition, engagement, and retention through advanced personalization, behavioral analytics, and AI-driven decisioning. Responsibilities: define and execute a multi-year roadmap for digital engagement, partner with Marketing, Data Science, and Tech teams to operationalize predictive insights, develop omni-channel journey orchestration, and deliver personalized donor experiences. Oversee product lifecycle management, collaborate across functions to implement scalable solutions, and translate customer insights into measurable outcomes. Requirements: 8+ years in digital product management, with experience in customer engagement, personalization, AI, analytics, and omni-channel marketing platforms. Bachelor's degree in related fields; Master’s preferred. Experience in regulated environments such as healthcare, life sciences, or blood donation, with proficiency in CRM and marketing automation technologies, including Salesforce ecosystem. Skills: strong strategic and technical leadership, cross-functional collaboration, expertise in predictive modeling and AI, and familiarity with measurement and optimization frameworks. High-Value Details: focus on blood/plasma donation, digital transformation, data-driven personalization, next-best-action, and customer journey orchestration. Work setup: based in Bannockburn, IL, full-time, with leadership responsibility for modernizing donor engagement strategies and establishing AI-powered customer experience capabilities.