Product Director EPG

Role: The Product Director for the Established Products Group (EPG) at Johnson & Johnson leads marketing strategies for the Pulmonary Hypertension portfolio, focusing on brand development, market expansion, and launch readiness. Responsibilities include developing integrated marketing plans aligned with brand and regulatory standards, translating market insights into strategic initiatives, managing external agencies, and supporting pre-launch and commercialization activities. The role involves cross-functional collaboration across sales, medical, market access, and supply chain teams, with a focus on stakeholder engagement, performance measurement, and ensuring compliance. Qualifications: Bachelor’s degree required; minimum 5 years’ experience in pharmaceutical, biotech, or regulated healthcare industries with at least 2 years in marketing. Expertise in strategic planning, omni-channel marketing, and vendor management is essential. Preferred qualifications include an advanced degree (MBA), experience in Pulmonary Hypertension or rare diseases, product launch support, and digital marketing proficiency. High-value specifics: Focus on specialty cardiovascular markets, including launch-readiness for potential new treatments, strategic engagement with healthcare professionals, and navigating regulatory/compliance frameworks. Location is Titusville, NJ, with travel possible based on business needs.