Product Director, Channel Innovation and Execution, CAPLYTA

Role: Product Director, Channel Innovation & Execution for CAPLYTA, leading development and scaling of innovative patient journey channels, including telehealth and digital pharmacy strategies. Responsibilities: oversee telepsychiatry program launch, design marketing tactics aligned with brand goals, pilot and scale new ecosystem partnerships, partner with cross-functional teams to optimize digital channels, and track performance metrics for continuous improvement. Qualifications: Bachelor's degree, 5–7 years in pharma or healthcare, with experience in Sales, Marketing, or Managed Care; neuroscience or mental health experience preferred. HighValue: focus on mental health treatments, digital and telehealth channels, and innovative marketing within neuroscience/psychiatry. WorkSetup: based in Titusville, NJ, with up to 25% travel within the US.