Skip to main content
Bayer logo

Patient Marketing Director, Asundexian

Bayer
September 22, 2026
Full-time
Remote friendly (Whippany, NJ)
Worldwide
Marketing
Role: Patient Marketing Director for Asundexian, focusing on driving patient activation, treatment adoption, and continuity of care for a late-stage oral Factor XIa inhibitor targeting secondary stroke prevention. Responsibilities: develop launch strategies, identify high-risk patient populations, lead multichannel campaigns, collaborate with advocacy, medical, market access, and digital teams, manage external agency partnerships, ensure compliance with regulatory standards, and oversee project timelines and budgets. Requirements: bachelor’s degree, 3+ years in US pharma/healthcare marketing, experience in patient marketing and product launches, agency management skills, cross-functional collaboration, and strong communication. Preferred: PharmD or MBA, cardiovascular or antithrombotic experience, familiarity with patient services and access programs. High-Value: cardiovascular indication, late-stage development, US market, emphasis on patient engagement, digital omnichannel strategies, and regulatory compliance. Location: Whippany, NJ; remote/hybrid options not specified; travel not indicated.