New Product Launch Senior Director, Amlitelimab

Role Summary

Accountable for pre-launch development and execution of US marketing strategies and initiatives to support the launch of amlitelimab for atopic dermatitis. Location: Cambridge, MA. 80% of responsibilities focus on US brand strategy development and launch preparation, working cross-functionally to deliver the launch execution plan and tactical strategy. Reports to Head of US Commercial, Amlitelimab.

Responsibilities

• Communicate closely with Strategy & Marketing Operations, and with agency partners, to ensure appropriate planning, tracking and launch plan
• Work with Sanofi Launch Excellence resources to optimize launch planning
• Work closely with Commercial Excellence Leads to ensure generation of training and promotional materials, usage and tracking of branded tactics in field
• Work with Commercial Excellence, Market Research and other teams to ensure continuity/tracking of progress and generate market insights
• Address key insights and proactively identify customer needs to support development plans and establish amlitelimab as the future standard of care
• Brand planning and strategic input into Phase 3 and launch preparations for atopic dermatitis, in tandem with the amlitelimab Global Marketing team
• Work closely with Review Committees & Commercial Excellence Leads to ensure generation of training and promotional materials
• Admin and agency management: manage budget allocation against the spending plan; update work-plans and project reports to support effective execution

Qualifications

• Required: Bachelor's degree in life sciences, marketing or business
• Required: 10+ years of pharmaceutical commercial/marketing experience
• Preferred: Dermatology/Immunology experience (broad and varied)
• Preferred: Advanced degree
• Preferred: Competitive selling mindset
• Preferred: Digital forward approach
• Preferred: Ability to listen to and meet customers where they are

Education

• Bachelor's degree in life sciences, marketing or business required; advanced degree preferred

Skills

• Cross-functional leadership
• Strategic brand planning
• Market insights generation and analytics
• Training and promotional materials development
• Budget management