Marketing Technology Integration Lead (Martech)

Role: Lead the design, implementation, and optimization of the marketing technology ecosystem supporting personalized, compliant omnichannel experiences in the beauty and medical aesthetics industry. Responsibilities: oversee MarTech platform deployment and integration across CMS, CRM, marketing automation, and analytics; ensure seamless content delivery, data governance, privacy compliance, and campaign activation; coordinate cross-functional teams (Marketing, IT, Data, Digital, Compliance); drive data measurement and regulatory adherence. Requirements: Bachelor's in Engineering, CS, or related field; 10+ years in digital or marketing technology; 6+ years in MarTech implementation, platform integration, or digital transformation; hands-on experience with platforms like Salesforce, Adobe, Sitecore; strong systems thinking and communication skills. Preferred: Master’s degree or MBA; 10-12 years total experience; industry experience in life sciences or B2C markets, familiarity with privacy laws like GDPR/CPRA. HighValue: expertise in omnichannel digital experiences, enterprise data integration, privacy management, and regulated content environments. Work setup is not specified, but the role emphasizes cross-functional and technical stakeholder engagement.