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Your Tasks And Responsibilities
The primary responsibilities of this role, Marketing Solutions Lead-Northeast, are to:
- Refine local marketing strategies based on data insights and field input
- Coach field squad members to co-create customized marketing solutions
- Lead Dealer (CH) and Grower selection strategy for Field Squad based on local and aggregated data
- Work cross-functionally with Agronomy and Crop Team peers to generate previous year product reports to support Field Squad recommendations to customers for upcoming Growing season
- Collaborate with-in squads and Business Units to create Local Marketing Tactics and customer experiences
- Influence and implement Brand program offers, rewards and benefits for field squad to use with Growers & Partners
- Manage and "localize" brand/content, ensuring consistency within appropriate geographies within the Unit
- Maximizing ROI of demand generation based on insights from multiple sources and through utilizing resources focused on the best opportunities based on multiple variables
- Co-creating holistic plan to capture new seed acres on prospects and shared farms using data to make decisions as well as pulling CP through on existing seed acres
- Serving to advocate on behalf of the field squads with brand Marketing and Crop Teams to execute feedback loops
Who You Are
Bayer seeks an incumbent who possesses the following:
Required Qualifications:
- Bachelors degree
- Demonstrated experience in sales and/or marketing
- Very strong business acumen, critical thinking skills, ability to influence without authority
- Ability to achieve business results in a relatively autonomous environment without direct supervision
- Proven financial acumen and willingness to continue to develop skill set to drive both top and bottom-line growth
- Excellent communication skills for agile audiences and environments
- Strong self-reliance balanced with humility to seek out experts for the greater good of the business and/or people
- Willingness and ability to strategically delegate decision making abilities to the lowest level possible
Preferred Qualifications:
- Minimum 8+ years experience in sales, marketing, account management, or related fields
- Must be able to travel 50% or more
Ideal candidate should live in NE or near St. Louis
Employees can expect to be paid a salary between $152,248.80 - $228,373.20. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on an applicantโs location, market data/ranges, an applicantโs skills and prior relevant experience, certain degrees and certifications, and other relevant factors. This posting will be available for application until at least 4/14/25.
Bayer is an Equal Opportunity Employer/Disabled/Veterans
Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below.
If you meet the requirements of this unique opportunity, and want to impact our mission Science for a better life, we encourage you to apply now. Job postings will remain open for a minimum of ten business days and are subject to immediate closure thereafter without additional notice.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Division
Crop Science
Reference Code
842307
Functional Area
Marketing
Location
United States : Residence Based : Residence Based
Employment Type
Regular
Position Grade
VS 2
Contact Us
Address
Creve Coeur, MO 63167
Telephone
+1 888-473-1001, option #5
OR
Submit a ticket via the self-service option by visiting go/askhr