Manager, Marketing I/II - Specialty P2P/HCP Marketing

Role: MAVYRET HCP Marketing Manager responsible for developing and executing brand strategies to support MAVYRET's commercial goals, focusing on peer-to-peer education, conference presence, and HCP promotional channels. Responsibilities include leading P2P strategy, managing Speaker Program Operations and speaker bureau, developing HCP promotional assets, orchestrating conference strategies, ensuring compliance with regulatory standards, translating customer insights into targeted messaging, and overseeing agency collaborations, budgets, and campaign measurement. The role requires strategic partnership with sales and cross-functional teams to optimize market impact. Qualifications: Bachelor’s degree, marketing strategy experience with core marketing capabilities, leadership in cross-functional settings, and understanding of pharmaceutical medical/clinical aspects. Proven success in matrixed organizations and strategic planning is essential. Preferred: Experience managing external agencies, deep campaign development expertise, strong ties to field sales teams, and ability to influence senior management. High-Value: Focus on hepatitis C (DAA market), brand management, regulatory compliance, multi-channel promotional strategies, and cross-functional stakeholder collaboration. Work setup and travel details are not specified.