Manager, Marketing (HCP KAM)
Arrowhead Pharmaceuticals
July 01, 2026
On-site
Los Angeles, CA
Marketing
Responsibilities:
- Drive Arrowhead’s brand strategy and execution of cardiometabolic marketing materials for HCP key accounts for Familial Chylomicronemia Syndrome (FCS) and Severe Hypertriglyceridemia (SHTG)
- Support commercialization of Plozasiran for existing and future indications
- Lead development and execution of KAM-focused tactics, EHR deliverables, and support media strategy (personal and non-personal)
- Build and maintain relationships with external partners, agencies, and vendors to execute marketing programs
- Partner with KAM leadership, teams, and training to develop resources and strategic clarity
- Support vendor/agency and print budget management and scope
- Coordinate with medical, legal, regulatory, and compliance teams to support brand and executional needs
- Lead omnichannel strategy execution for key accounts (e.g., RTE, CVA, pop-health strategy decks, specialty pharmacy pathway pull-through decks, leave-behinds)
- Ensure promotional materials meet brand guidelines and regulatory requirements
- Develop pull-through marketing programs to support specialty pharmacy pathway activation/access milestones
- Monitor industry, in-market tactical performance, competitive landscape, and payer/account trends; translate insights into optimizations
- Ensure materials undergo proper MLR reviews/approvals and comply with industry codes
- Manage KAM marketing budget, vendor relationships, and project timelines; contribute to brand planning with a key-account lens
Requirements:
- Bachelor’s degree in marketing, communications, business, or related field
- 5+ years pharmaceutical marketing experience
- 3+ years managing KAM marketing initiatives
- Strong cross-functional collaboration; ability to lead strategic initiatives
- Excellent communication, leadership, prioritization, and project management skills
- Veeva submission experience
- EHR system understanding
Preferred:
- Cardiometabolic and/or rare disease marketing experience
- Product launch experience and/or creating marketing materials for newly developed KAM teams
- Health IT/systems professional experience
- Open to travel >25%
Application/other:
- Base onsite 5x/week at corporate headquarters in Pasadena, CA
- Drive Arrowhead’s brand strategy and execution of cardiometabolic marketing materials for HCP key accounts for Familial Chylomicronemia Syndrome (FCS) and Severe Hypertriglyceridemia (SHTG)
- Support commercialization of Plozasiran for existing and future indications
- Lead development and execution of KAM-focused tactics, EHR deliverables, and support media strategy (personal and non-personal)
- Build and maintain relationships with external partners, agencies, and vendors to execute marketing programs
- Partner with KAM leadership, teams, and training to develop resources and strategic clarity
- Support vendor/agency and print budget management and scope
- Coordinate with medical, legal, regulatory, and compliance teams to support brand and executional needs
- Lead omnichannel strategy execution for key accounts (e.g., RTE, CVA, pop-health strategy decks, specialty pharmacy pathway pull-through decks, leave-behinds)
- Ensure promotional materials meet brand guidelines and regulatory requirements
- Develop pull-through marketing programs to support specialty pharmacy pathway activation/access milestones
- Monitor industry, in-market tactical performance, competitive landscape, and payer/account trends; translate insights into optimizations
- Ensure materials undergo proper MLR reviews/approvals and comply with industry codes
- Manage KAM marketing budget, vendor relationships, and project timelines; contribute to brand planning with a key-account lens
Requirements:
- Bachelor’s degree in marketing, communications, business, or related field
- 5+ years pharmaceutical marketing experience
- 3+ years managing KAM marketing initiatives
- Strong cross-functional collaboration; ability to lead strategic initiatives
- Excellent communication, leadership, prioritization, and project management skills
- Veeva submission experience
- EHR system understanding
Preferred:
- Cardiometabolic and/or rare disease marketing experience
- Product launch experience and/or creating marketing materials for newly developed KAM teams
- Health IT/systems professional experience
- Open to travel >25%
Application/other:
- Base onsite 5x/week at corporate headquarters in Pasadena, CA