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Manager, Market Intelligence - Dermatology and AIM

Zoetis
Full-time
Remote friendly (Troy Hills, NJ)
United States
$91,000 - $147,890 USD yearly
Marketing

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Role Summary

Manager, Market Intelligence - Dermatology and AIM

Position Summary

*Own holistic forecasts for Derm and AIM products, including synthesis of the top-down forecast with internal bottom-up forecasts delivered by each channel (Retail, Vet Clinic, etc,) in conjunction with Finance and aligned US Marketing teams; increase accuracy of financial and demand forecasts

*Direct management of the top-down forecast, leveraging the model previously built

*Identify and quantify drivers of current and future sales performance

*Provide insights from across data sources to support the strategic plans and product P&L, such as modeling different forecast scenarios to optimize launch execution or understand impact of expected competitors

*Support MI Lead in mining secondary data sources for TA-specific insights, analyzing TA-specific competitive intelligence activities and understanding primary market research insights; help consolidate information across these data sources to create a holistic view

Responsibilities

  • Lead and manage financial forecasting efforts for assigned TA
  • Coordinate, collaborate and work closely with species leadership and relevant teams
  • Develop insights to inform forecasting through understanding of primary market research, secondary data analytics, internal sales data analytics and competitive intelligence

Qualifications

  • Required: Bachelor's in marketing, market research, engineering, computer science, finance or equivalent; MBA or advanced degree a plus; prefer a combination of marketing + data science fundamentals
  • Required: 5+ years of direct forecasting and/or related business intelligence/analytics experience in animal health, human health, consumer goods or other related space
  • Required: Demonstrated leadership experience in forecasting and strategic analytics, and synthesis of insights into actionable strategies
  • Required: Experience in strategic analytics including secondary and industry data analysis with expertise in Market Research
  • Preferred: Competitive Intelligence experience
  • Preferred: Animal Health care industry experience
  • Travel: Business travel of 10-20% is expected

Skills

  • Proven ability to analyze complex data, extract business-relevant information and communicate findings effectively throughout all levels of the organization
  • Demonstrated competency in Excel, PowerPoint, Word and Outlook
  • Proficiency with quantitative languages and tools including SQL (or another advanced programming language such as R, C++, etc.)

Education

  • Bachelor's in marketing, market research, engineering, computer science, finance or equivalent; MBA or advanced degree a plus

Additional Requirements

  • Physical position requirements note placeholder; not specified as essential
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