Manager, Brand Marketing, OTC

Role: Manager, Brand Marketing, OTC at Alcon's Vision Care division, focusing on Dry Eye & Ocular Health products. Responsibilities include developing and executing strategic marketing plans, managing portfolios and product lifecycle initiatives, conducting market research, competitive analysis, and driving integrated campaigns across digital and retail channels. Collaborates closely with cross-functional teams such as Sales, Regulatory, Medical Affairs, and Supply Chain. Manages budgets, external agencies, and product launches to achieve sales, market share, and profitability targets. Requirements: Bachelor’s degree or equivalent with 5+ years of relevant experience in marketing or related field; fluency in English. HighValue: eye care, OTC, dry eye, ocular health, portfolio strategy, product lifecycle management, integrated marketing, cross-functional collaboration, portfolio management. WorkSetup: Based in Fort Worth, TX, with no travel specified.