Lead Analyst, NA Marketing Operations

Role Summary

Lead Analyst, NA Marketing Operations

Responsibilities

• Drives the NA PRC approval process as outlined in the NA VMAP SOP for assigned therapeutic areas. This includes applying a strong knowledge and understanding of the FDA regulations and Viatris policies governing the promotional material review process.
• Liaise with and guide marketing agencies and document owners on VMAP submission standards & process.
• Lead and manage cross-functional promotional review (PRC) meetings: build and manage meeting agendas, facilitate meetings while managing MLR Reviewer comments and requirements, manage productive meeting discussions and all meeting logistics.
• Manages communications between the PRC stakeholders on marketing operations and cross functional initiatives.
• Manages the contractor team that provides PRC support for VMAP Operations.
• Participate in marketing planning and status meetings to understand and plan for pipeline of materials anticipated to go through MLR. Manage PRC prioritization meetings.
• Seek opportunities and develops work groups for continuous improvement and process enhancement in support of Marketing Operations activities including but not limited to the VMAP process, Lifecycle Management and Demand Generation of Marketing Assets and product marketing programs.
• Partners with marketing, advertising agencies and external partners to ensure development of promotional materials are complete for regulatory submissions.
• Ensures the execution of operational support and guidance to multiple internal departments to facilitate the submission, review, approval, activation, deployment, utilization, and expiration/destruction of educational and commercial assets provided to external and internal stakeholders.
• Author and execute on initiatives that are identified to enhance and optimize process, structure and reporting related to activities driven by the Marketing Operations department.
• Builds, provides, and captures monthly metrics and KPI reporting for Marketing Operations.
• Manages the department training schedule, content, and assists in the delivery for new and current users of the Veeva Vault system and those participating in the VMAP review process.
• Serve as a subject matter expert for the VMAP process and Veeva system.
• Provides mentoring, guidance, and direction to junior and mid-level staff within the department.
• Perform other related duties as assigned.

Qualifications

• Minimum of a bachelor‚Äôs degree (or equivalent) and minimum of 8-10 years of experience. One to three years of pharmaceutical experience and/or project management strongly preferred. People management experience preferred.
• Working knowledge of the Microsoft Office Suite. Proactive, able to meet deadlines, and multi-task. Comfortable with change in a fast-paced environment.
• Strong hands-on experience with Veeva PromoMats, including reporting.
• Strategic planning and collaboration skills.
• Ability to read and interpret promotional materials; understand technical aspects of print production and digital media; write reports and business correspondence; train large groups if required.
• Basic math skills and ability to understand spec sheets.
• Problem-solving abilities with semi-standardized solutions; ability to follow detailed procedures.
• Travel: periodic travel required.

Skills

• Veeva Vault / VMAP process expertise
• Project management and meeting facilitation
• Regulatory submission coordination
• Cross-functional collaboration
• Data analysis and KPI reporting

Education

• Bachelor‚Äôs degree or equivalent

Additional Requirements

• Remote/Flex office arrangement