I&I Gastroenterology Health Science Specialist - Cincinnati, OH

Role Summary

The Gastroenterology Health & Science Specialist role in Cincinnati, OH drives promotion and access for GI therapies within assigned accounts. You will launch new products, manage business relationships, understand formulary access, and engage in product promotion while building sales and relationships with Therapeutic Area Specialists and KOLs. The role requires strong product and disease state knowledge, sales and promotional skills, and the ability to engage customers effectively in both virtual and in-person settings; you will work remotely with cross-functional teams to meet business objectives.

Responsibilities

• Identify and implement the most efficient virtual and in-person engagement strategies by customer to maximize effectiveness; develop and adapt territory call plans based on opportunities and insights.
• Build rapport with customers across virtual and face-to-face environments; manage call objectives with clear next steps and documentation; use digital tools (e.g., Veeva Engage, Zoom, Microsoft Office) and adapt to new tools; leverage analytics for insights and next-best-action plans.
• Deliver compliant, targeted messaging using approved materials to drive product demand; provide insights for development of new messaging and resources.
• Educate providers on unbranded and branded product value propositions using disease-state information as appropriate.
• Collaborate with HCPs and office staff to plan engagements in multiple formats (virtual and in-person).
• Strategically deploy Pfizer resources (samples, vouchers, co-pay resources, patient education) across multiple engagement platforms; integrate guidance from management and cross-functional teams into pre-call planning; plan day-to-day work and collaborate with CF colleagues and Pfizer Connect.
• Support patient access by providing information on reimbursement, Patient Assistance Programs, hub programs, and co-pay resources.
• Present terms of sale and answer on-label questions; introduce customers to on-demand portal content where appropriate.
• Collaborate with cross-functional colleagues (Field Medical, Reimbursement, Key Account Management) to address inquiries; use triage protocols and digital apps to connect with SMEs.
• Use calendaring tools and leadership goals to address customer priorities; bring customer survey insights to leadership to improve models.

Qualifications

• Required: Minimum of 3 years of pharmaceutical/biotech or medical marketing/promotional/sales experience with demonstrated leadership across peer groups in a specialized market with third-party reimbursement.
• Required: History of marketing/promotional or sales success; strong territory management; outstanding communications; demonstrated teamwork, leadership ability and accountability.
• Required: Must live within 50 miles of the territory.
• Required: Valid US driver’s license and driving record in compliance with company standards; any DUI/DWI or other impaired driving citation within the past 7 years disqualifies.
• Preferred: 3-5 years specialty marketing/promotional/sales experience.
• Preferred: Strong knowledge of disease states, therapeutic areas, and products.
• Preferred: Deep knowledge of applicable customers and markets (prescribers/HCPs/institutions/organizations).
• Preferred: Strategic account marketing, promotional, sales and management skills.
• Preferred: Superior marketing, promotional, sales, technical and relationship-building skills.
• Preferred: Demonstrated track record of assessing account needs and bringing relevant information and resources to drive performance.
• Preferred: Demonstrated track record of strong business acumen, problem solving, strategic thinking, data analytical skills and project management skills, as well as excellent planning and prioritization skills.
• Preferred: Demonstrated ability to engage, influence and support customers throughout the marketing, promotional and sales process; excellent communication, and interpersonal and leadership skills.
• Preferred: Demonstrated ability to quickly learn and embrace new ways of working in a rapidly changing environment.
• Preferred: Possess the ability to work in a matrix environment and to leverage multiple resources to meet customer needs and deliver results.
• Preferred: Demonstrated track record of strong leadership, cross-functional leadership, collaboration, and effective utilization of available resources to drive performance.
• Preferred: Experience working with key thought leaders or high influence customers in large group practices, hospitals, or managed care organizations.
• Preferred: Strong organizational and analytical skills; ability to analyze and draw conclusions from sales data/call reporting software; adept at adopting new technology to deliver Pfizer information to market.
• Preferred: Change agile and able to adapt quickly to workplace changes.
• Preferred: Exceptional time management, and planning and organizing skills.

Education

• Bachelor’s Degree required.

Skills

• Excellent communication and interpersonal abilities; ability to educate providers and influence decisions.
• Strong knowledge of GI disease states and therapeutic areas; ability to translate clinical information for diverse audiences.
• Proficiency with digital engagement tools and platforms; ability to adapt to new technologies.
• Strong analytical and problem-solving capabilities; data-driven decision making.
• Ability to work effectively in a remote, matrixed environment and collaborate across cross-functional teams.

Additional Requirements

• Non-standard work schedule, travel or environment: Ability to travel to all accounts/office locations within territory; overnight stays may be required depending on territory size and business needs.