Heme Territory Manager - South Atlantic

Role Summary

Heme Territory Manager (HTM) to support SCD and TDT Heme Business Unit. Field-based position focused on driving Demand Generation as a performance driven individual contributor who promotes the safe and effective use of Casgevy to medical providers per assigned coverage plans. Responsible for plan execution, delivering sales performance, and product promotion in their specified territories. Territory may change upon the needs of the organization. Maintain knowledge within disease states and product labeling. Activities include disease state and product education to referring HCPs, collaboration with internal and external stakeholders, and shaping and executing sales strategies. Cold calling on all targeted specialties is required. Travel up to 100% to assigned coverage locations.

Responsibilities

• Compliantly promote the safe and effective use of Casgevy in accordance with the product label and company training and policies
• Drive demand by educating referring HCPs at ATCs and Community centers through education, messaging, and awareness
• Develop and execute territory strategy for interactions with HCPs unaffiliated with ATCs, while supporting GTAM-led ATC HCP interaction strategy
• Build and maintain strong relationships with key stakeholders at referring/community sites to build awareness and drive adoption of Casgevy
• Educate HCPs on treatment journey and patient identification considerations and process for referrals to ATCs
• Collaborate cross functionally across geographies, demonstrating influential leadership to achieve shared goals
• Demonstrate deep understanding of market landscape, competitors, market segments/dynamics, product and data
• Proactively anticipate environmental changes and challenges to optimize execution
• Use data reporting tools to understand trends and identify territory and customer opportunities
• Move between non-digital and digital settings, using tools to deliver customized customer experiences
• Maintain clinical expertise in Hematology including SCD, TDT and HSCT; articulate scientific data into clear presentations
• Operate and achieve objectives in an ethical and compliant manner
• Use CRM tools to track activities, maintain call plans, and report progress against goals and KPIs
• Attend conferences to foster relationships, share insights, and inform strategic initiatives

Qualifications

• Bachelor‚Äôs Degree required
• Minimum of 5 years of experience in pharma/biotech sales or rare disease product launch in relevant settings
• Knowledge of infused-biologic therapies for chronic, rare diseases
• Ability to establish customer credentials and complete trainings/background screens
• Valid driver‚Äôs license and in good standing
• Ability to travel up to 100% to assigned locations