Role Summary
The Hematology Marketing Enablement Manager partners with Thought Leader Engagement Leads and Peer-to-Peer Marketing Directors to ensure compliant execution of Peer-to-Peer engagements for Pfizer’s Hematology portfolio. They lead contracting execution and engagement tracking for hematology, supporting two priority brands (ADCETRIS and ELREXFIO), and coordinate end-to-end contracting with the MEETs team using the Navigator+ system. This hybrid role requires living within commuting distance and on-site approximately 2.5 days per week, and emphasizes building standardized processes and cross-functional collaboration to enable ONE-Pfizer engagement across teams.
Responsibilities
- Accountable for end-to-end execution of Navigator+ contracting for all commercial Peer-to-Peer engagements across U.S. Hematology.
- Serve as the primary operational partner to the MEETs team, ensuring timely, accurate, and compliant execution of KOL engagements.
- Enable a ONE‑Pfizer engagement model by integrating the needs of TLELs, Marketing, and customer-facing teams into a consistent, streamlined process.
- Develop, implement, and maintain standardized processes and guidelines for Opinion Leader and key stakeholder engagement in partnership with Legal and Compliance.
- Own the creation, maintenance, and governance of U.S. Hematology Opinion Leader and Key Stakeholder lists, including engagement tracking and reporting.
- Coordinate and support U.S. speaker programs and symposia, ensuring operational excellence and adherence to compliance requirements.
- Partner cross-functionally with Marketing, Key Account Teams, Community Engagement, Patient Affairs, Policy, Communications, and Medical to support execution of P2P activities.
- Ensure operating procedures are established, documented, and followed, reinforcing Pfizer’s commitment to integrity, compliance, and quality.
Qualifications
- Minimum of 4 years of relevant professional experience
- Demonstrated strength in operational execution, organization, and process management
- Proven ability to collaborate effectively across matrixed, cross‑functional teams
- Strong written and verbal communication skills with an audience‑focused mindset
- Bachelor’s degree required
- Demonstrated ability to influence without authority and drive alignment across stakeholders
- Experience enabling others and guiding workstreams to deliver measurable business outcomes