Global Marketing Lead - T cell engager therapies, NHL

Role Summary

Global Marketing Lead for T cell engager therapies in NHL, within the Global Haematology Franchise. You will drive the execution of global strategic brand plans for T cell engagers across multiple NHL indications, reporting to the Global Commercial Head for T cell Engagers. The role collaborates with global country and regional teams and cross-functional groups to shape and deliver innovative solutions that transform patient outcomes.

Responsibilities

• Lead global marketing strategy and brand planning, championing co-creation with cross-functional teams, including GPT and IBT.
• Drive alignment and execution of brand initiatives across all affiliates, ensuring seamless collaboration and endorsement at every level.
• Shape launch readiness and product success by partnering strategically with Global Medical Affairs (GMA), Global Analytics & Insights (GA&I), Regulatory, Market Access, Finance, and Franchise Heads in G7 markets.
• Collaborate with affiliates, key regions, and markets to define and implement the optimal Go-to-Market model for the global portfolio.
• Engage GA&I, experts, and community HCPs to generate actionable insights that shape brand strategy and execution.
• Develop persuasive business cases to support strategic investment decisions and proactively identify growth opportunities that elevate brand performance and long-term value.
• Enhance the Brand Excellence Program and integrate marketing capabilities across the organization, providing ongoing performance reports to support improvement and accountability.
• Facilitate clear communication and knowledge sharing among global, local, and cross-functional teams to drive effective execution.
• Lead the design and execution of omnichannel digital marketing strategies, ensuring consistent brand engagement across all customer touchpoints.
• Define and manage marketing budgets and resources to achieve objectives and support launch preparation with sustained internal engagement.
• Maintain awareness of industry trends and best practices, identifying innovative marketing opportunities while ensuring brand consistency and integrity in all communications.

Qualifications

• Required: Seasoned leadership with a proven ability to drive product development and deliver successful launches, bridging global strategy and local execution.
• Required: Haematology expertise; strong knowledge of T-cell therapies—including T-cell Engagers, CAR-T, or BTK inhibitors (BTKIs)—considered highly advantageous.
• Required: Disease area experience in at least one of the following: DLBCL, FL, MCL, CLL, ALL, or MM.
• Required: Extensive global commercial experience, including pre-launch and launch phases.
• Required: In-market commercial experience; expertise within the US market regarded as a significant advantage.
• Required: Comprehensive stakeholder understanding with proven engagement across patients, prescribers, payers, and providers.
• Required: Insight-driven strategy development demonstrated through effective use of data and market intelligence.
• Required: Proven ability to develop persuasive business cases that inform strategic decisions and drive growth.
• Required: Inspirational leadership skills in navigating ambiguity, mobilizing high-performing teams, and communicating with clarity to deliver transformational results.
• Required: Superior multitasking and autonomy in managing multiple high-priority projects concurrently.
• Required: Bachelor’s degree in a relevant science discipline.
• Preferred: PhD or MBA qualification.
• Preferred: Previous Market Access experience.
• Preferred: Previous R&D experience or a strong understanding of key requirements for new drug development.
• Preferred: Demonstrated FDA interactions and regulatory expertise.
• Preferred: Proven launch experience in one of the G5 markets, with a particular focus on the US.
• Preferred: Advanced knowledge of T-cell therapies considered a strong advantage.
• Preferred: Strong clinical competence and a scientific, evidence-driven mindset.
• Preferred: Demonstrated business insights experience to inform strategic decisions.

Education

• Bachelor’s degree in a relevant science discipline is required.
• Preferred: PhD or MBA qualification.