Global Marketing Director - Oncology (Solid Tumor)

Role Summary

We need fresh thinking to get ahead of disease as our patients deserve bold ambitious ideas. As a Global Marketing Director (GMD), Oncology, you will translate our science into commercial success throughout the product lifecycle by ensuring you drive competitive product profiles and build long term brand value through working in partnership with the cross functional oncology team. You will lead the development of insight-driven global product strategies and plans, deliver ambitious long-range forecasts, enable outstanding launches, and ensure excellent customer experience in partnership with co-create markets.

Responsibilities

• Lead lifecycle management strategy inclusive of the development of innovative formulations to drive additional value for the asset, determine unmet needs, launch sequence strategy, and optimize approaches to markets.
• Collaborate with internal developmental partners and ensure optimal outcomes for GSK portfolio as a whole.
• Establish themselves as the commercial lead and expert, supporting the Marketing Commercialization Team and Medical Development Team, and part of the Global brand commercial leadership team.
• Support governance deliverables and workstreams aligned to key decisions for the organization.
• Understand, value, and prioritize sources of differentiation by leveraging cross functional insights, elucidating implications of emerging data and competitive launches across cross functional teams and strategies.
• Partner with Insights to deliver global forecast aligned to strategy, generating recommended assumptions and strategic input.
• Ensure the market access strategy underpins decision-making throughout the entire product lifecycle, including portfolio decision-making.
• Embraces an agile mindset to build an organization that seeks continuous improvement, productivity, value, speed to market and customer satisfaction.
• Leads cross-functional team and builds followship to ensure brand strategy can be executed to maximize commercial success and deliver exceptional customer experience.
• Is able to identify future strategic opportunities to drives long term asset value expansion through thoughtful and proactive assessment of unmet need, commercial valuation and science.
• Elucidate required SG&A and commercial model to optimize Brand performance in Global markets.
• Lead the CCG (co-creation group) with key cross functional and LOC representation.

Qualifications

• Required: Bachelor‚Äôs degree in business, marketing, or science.
• Required: 3+ years of marketing experience, including launch experience.
• Required: 3+ years of pharmaceutical experience in HCP and/or patient marketing.
• Required: 3 years of experience working in oncology.
• Preferred: Ph.D. or MBA
• Preferred: Recent and relevant Oncology marketing experience
• Preferred: Ability to utilize insights from key customers ‚Äì patients, payers, providers ‚Äì to drive key marketing decisions and forecasts.
• Preferred: Demonstrated ability to drive insights from analytics and create innovative customer-focused programs
• Preferred: Experience leveraging organizational channels and influencing skills to facilitate successful project
• Preferred: Demonstrated strength in oral / written communications and cross-functional collaboration skills
• Preferred: Ability to manage complex, multi-disciplinary projects
• Preferred: Comfort operating in a highly regulated environment and industry
• Preferred: Product launch experience preferred