Global Marketing Director, Consumer Strategy and Market Development, Migraine

Role: Lead global consumer and market development strategy for Dysport in migraine, focusing on patient insights, behavior, and market barriers. Responsibilities: develop patient segmentation, journey mapping, and value propositions; leverage advanced analytics, AI, and emerging tech to identify unmet needs and optimize strategies; collaborate with cross-functional teams including Medical, Market Access, and Insights; oversee external agencies; measure performance with KPIs; support global launch and market shaping efforts; and drive patient engagement and advocacy initiatives. Requirements: 10+ years in pharma or healthcare with expertise in patient strategy, market development, and data-driven insights; experience with neuro or specialty therapies, patient activation, and digital analytics preferred. Qualifications: Bachelor’s degree (advanced degree preferred), strong leadership, cross-functional collaboration, and experience supporting global or above-country strategies; familiarity with real-world data and AI tools advantageous. High-Value: migraine (neuro focus), patient journey, market development, advanced analytics, AI-enabled segmentation, global scope, hybrid work from Cambridge, MA, with some travel. Collaboration with internal and external stakeholders aligned with a strategic, insight-led approach for innovative patient-centered solutions.