Responsibilities:
- Synthesize market research, competitive intelligence, secondary data, and advisory board inputs to develop strategic, business-relevant insights.
- Integrate insights to build business cases and facilitate workshops supporting clinical development plans, lifecycle management, and strategic decisions (including go/no-go and senior leadership presentations).
- Plan, design, and lead primary market research with an agency across the product lifecycle.
- Lead ad hoc strategic secondary analytics to inform decisions.
- Serve as SME for HCP, patient, and payer insights for the brand.
- Communicate insights and recommendations to senior leadership; act as a “devil’s advocate” when needed.
- Partner with commercial and cross-functional teams to define/prioritize objectives, budgets, and work plans.
- Identify, evaluate, and manage best-in-class vendor relationships; look for innovation opportunities.
- Support advancement of AI capabilities for insights generation.
- Support marketing excellence through aligned insights generation and brand-building knowledge.
- Ensure routine and ad hoc projects comply with Amgen SOPs and meet quality, timeliness, and budget expectations.
Qualifications (Required):
- Doctorate + 2 years; OR Master’s + 6 years; OR Bachelor’s + 8 years; OR Associate’s + 10 years; OR HS/GED + 12 years in market research/analytics/competitive intelligence/sales and/or marketing operations.
- Minimum 2 years managing people and/or leading teams/projects/programs/resource allocation.
Preferred:
- Exceptional business acumen and strategic/critical thinking; ability to influence decisions.
- Brand-building via strategic insight generation (market research design, Jobs-to-Be-Done, “moments that matter,” translating human insights into narratives).
- Strong marketing strategy knowledge.
- Ability to independently extract/analyze/consolidate data accurately and translate into recommendations.
- Strong oral/written/presentation skills for senior audiences.
- Collaborative cross-functional work; balance multiple stakeholders/projects.
- Knowledge of drug development, commercialization, and healthcare industry (patients, HCPs, payers).
- Experience leading primary research.