Role Summary
The Global Commercial Director, T-cell Engager Therapies, NHL leads the development and execution of global brand plans for T-cell engager therapies across multiple NHL indications within the Global Haematology Franchise. The role reports to the Global Commercial Head for T-cell Engagers and involves collaboration with global country and regional teams and cross-functional headquarters groups to shape the future of haematologic cancer care.
Responsibilities
- Lead global marketing strategy and brand planning, championing co-creation with cross-functional teams, including GPT and IBT.
- Drive alignment and execution of brand initiatives across all affiliates, ensuring seamless collaboration and endorsement at every level.
- Shape launch readiness and product success by partnering strategically with Global Medical Affairs (GMA), Global Analytics & Insights (GA&I), Regulatory, Market Access, Finance, and Franchise Heads in G7 markets.
- Collaborate with affiliates, key regions, and markets to define and implement the optimal Go-to-Market model for the global portfolio.
- Engage GA&I, experts, and community HCPs to generate actionable insights that shape brand strategy and execution.
- Develop persuasive business cases to support strategic investment decisions and proactively identify growth opportunities that elevate brand performance and long-term value.
- Enhance the Brand Excellence Program and integrate marketing capabilities across the organization, providing ongoing performance reports to support improvement and accountability.
- Facilitate clear communication and knowledge sharing among global, local, and cross-functional teams to drive effective execution.
- Lead the design and execution of omnichannel digital marketing strategies, ensuring consistent brand engagement across all customer touchpoints.
- Define and manage marketing budgets and resources to achieve objectives and support launch preparation with sustained internal engagement.
- Maintain awareness of industry trends and best practices, identifying innovative marketing opportunities while ensuring brand consistency and integrity in all communications.
Qualifications
- Required: Bachelor's degree in a relevant field, such as business or life sciences.
- Required: 10+ years of experience in pharmaceutical development and commercialization.
- Required: Haematology expertise; strong knowledge of T-cell therapies—including T-cell Engagers, CAR-T, or BTK inhibitors (BTKIs)—advantageous.
- Required: Disease area experience in at least one of DLBCL, FL, MCL, CLL, ALL, or MM.
- Required: Extensive global commercial experience, including pre-launch and launch phases.
- Required: In-market commercial experience; US market expertise is a significant advantage.
- Required: Proven ability to build relationships with patients, prescribers, payers, and providers based on deep understanding of collaborators.
- Required: Data-driven strategy development using data and market intelligence.
- Required: Proven ability to craft compelling business cases to influence strategic decision-making and accelerate growth.
- Required: Visionary leader with ability to navigate ambiguity, lead high-performing teams, and communicate clearly.
Skills
- Strategic marketing and brand management
- Global cross-functional collaboration
- Omnichannel digital marketing
- Business case development and market analytics
- Stakeholder management in healthcare ecosystem
Education
- Bachelor's degree in business or life sciences (required)
- Desirable: MBA or advanced degree
Additional Requirements
- Location: Gaithersburg, MD campus (in-person presence expected; flexibility for office days)