Executive Director, U.S. HCP Marketing

Role: Lead the development and execution of HCP marketing strategy for Rezdiffra (resmetirom), a late-stage liver disease therapeutic. Responsibilities: own brand positioning, translate market insights into messaging, oversee promotional tools and non-personal marketing channels, and develop KOL engagement and congress strategies. Collaborate with Medical Affairs, Sales, Market Access, Regulatory, and Legal teams to ensure compliant, effective campaigns. Lead cross-functional efforts to support a high-growth, blockbuster specialty product, including digital transformation initiatives and sales enablement. Manage external agencies and team operations, including budget and personnel development. Requirements: Bachelor's degree; 18+ years in pharmaceutical/biotech marketing, with 10+ years focused on HCP-facing brand leadership, preferably in liver or cardiometabolic areas. Proven success launching and managing high-growth or blockbuster specialty brands. Strong cross-functional collaboration, strategic thinking, and leadership skills. Up to 30% US travel. High-value specifics: focus on MASH therapeutic area, liver disease, resmetirom product, late-phase development, and regulatory compliance within the biotech/pharma sector.