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Executive Director, Global Marketing, Ophthalmology

Merck
Full-time
Remote friendly (Rahway, NJ)
United States
$250,800 - $394,800 USD yearly
Marketing

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Role Summary

Executive Director for Ophthalmology Global Marketing. Drive global marketing strategy and commercialization for Ophthalmology pipeline assets, focusing on DME, wAMD, RVO, and other retinal diseases to maximize value and differentiation in the global market.

Responsibilities

  • Lead Global Marketing Strategy: Develop and execute comprehensive strategies for the Ophthalmology pipeline, encompassing treatments for DME, wAMD, RVO, and other programs. Drive asset strategies tailored to specific treatment modalities and target patient populations.
  • Collaborate with R&D to influence development of innovative treatments and ensure commercial viability.
  • Support Launch Readiness and Commercialization: Drive launch strategies and commercial plans for new retinal treatments across global markets. Ensure timely commercial launch alignment across cross-functional teams and affiliates. Develop market access strategies, including pricing guidance, to maximize patient access and uptake.
  • Foster Leadership Excellence and Global Influence: Champion diversity, equity, and inclusion. Lead a team focused on cross-functional activities such as L3, EGTM, market research, and global forecasting.
  • Lead commercial transformation of Ophthalmology, embedding advanced analytics, evolving commercial models, and building value for patients, payers, and healthcare professionals.
  • Provide oversight for a cross-functional, cross-geography team supporting the ophthalmology pipeline.

Education

  • Required: Bachelor's Degree
  • Preferred: Advanced Degree (MBA)

Experience & Skills

  • Minimum of 12 years of progressive experience across marketing, sales, market access or related experiences in pharmaceutical or biotechnology industries.
  • Prior launch experience

Preferred Experience & Skills

  • Leadership and Impact: Proven track record of high-performance launches and driving business results. Global Marketing experience and country/regional marketing experience.
  • Ophthalmology commercial experience.
  • Leadership in development of brand strategy, brand positioning, and brand marketing.
  • Communication and executive presence: ability to articulate messages across the enterprise and to senior leadership.
  • Innovative Thinking: ability to leverage innovation to drive results.
  • Collaboration & Influence without authority: strong collaboration with cross-divisional teams including R&D, manufacturing, medical affairs, Outcomes Research and Access.
  • Understanding of Drug Development Process (Early and Late Stage).
  • Strategic Thinking: ability to analyze complex data and create patient/customer-centric strategies.
  • Challenging Status Quo: ability to push past internal obstacles to drive initiatives forward.

Skills

  • Accountability
  • Biomaterials Science
  • Brand Management
  • Brand Marketing
  • Brand Positioning Strategy
  • Brand Strategy
  • Cross-Cultural Awareness
  • Customer-Focused
  • Digital Marketing
  • Direct Marketing
  • Drug Development
  • Economic Forecasting
  • Executive Presence
  • Innovation
  • International Marketing
  • Interpersonal Relationships
  • Leadership
  • Management Process
  • Market Development
  • Marketing Strategies
  • Market Research
  • Negotiation
  • Ocular Pathology
  • Ophthalmology

Additional Requirements

  • Travel: 25%
  • Hybrid work model; US and Puerto Rico residents only