Director, US Marketing Operations
Dyne Therapeutics
4 days ago
Remote friendly (Waltham, MA)
United States
Marketing
Primary Responsibilities
- Own US Marketing Operations as a capability: set standards, governance, and scalable operating models across Commercial.
- Chair and lead the Commercial Medical, Legal, and Regulatory review committee; manage end-to-end content review and approval for Commercial-led therapeutic education.
- Partner with Marketing, Medical, Legal, and Regulatory to foster a collaborative, solution-oriented review culture.
- Ensure timely, compliant review of HCP, payer, and patient-facing materials; optimize content workflow systems (e.g., Veeva Vault PromoMats).
- Maintain policies, procedures, and governance aligned with evolving regulatory standards (Regulatory, Legal, Compliance).
- Design, develop, and implement a fit-for-purpose HCP and consumer peer-to-peer engagement model for rare disease launches in DMD and DM1.
- Oversee engagement operations (nomination, contracting, onboarding, training, logistics, relationship management).
- Ensure compliance with industry regulations and internal policies, including fair market value and Sunshine reporting.
- Partner with Brand Teams to align Marketing Operations capabilities to commercial objectives.
- Drive continuous improvement in marketing operations processes for agility, scalability, and compliance.
- Oversee print fulfillment and manage promotional asset lifecycle planning.
- Partner with Commercial Operations, IT, and Analytics to enable performance-tracking systems and integrate insights into campaign optimization.
- Ensure personalized engagement using data, segmentation, and targeting.
- Lead planning and execution of US HCP/consumer congresses, conventions, and field-sponsored events; coordinate KOL engagement strategies with Marketing/field teams and Medical Affairs.
Qualifications
- Bachelor’s degree required; MBA or MPH preferred.
- 10+ years in pharma/biotech; rare disease or accelerated approval launch experience preferred.
- Experience leading promotional review processes in regulated environments.
- Strong prioritization and problem-solving in fast-paced environments; proactive, adaptable, solution-oriented.
- Deep understanding of US regulatory requirements and compliance standards for promotional activity.
- Excellent communication and stakeholder management.
- Strong business acumen translating strategy into execution.
- Experience with commercial systems/platforms (Veeva Vault PromoMats) highly preferred.
- Experience in a small, rapidly growing biotech environment; comfortable navigating ambiguity.
Pay Range
- $188,000 - $240,000 USD
- Own US Marketing Operations as a capability: set standards, governance, and scalable operating models across Commercial.
- Chair and lead the Commercial Medical, Legal, and Regulatory review committee; manage end-to-end content review and approval for Commercial-led therapeutic education.
- Partner with Marketing, Medical, Legal, and Regulatory to foster a collaborative, solution-oriented review culture.
- Ensure timely, compliant review of HCP, payer, and patient-facing materials; optimize content workflow systems (e.g., Veeva Vault PromoMats).
- Maintain policies, procedures, and governance aligned with evolving regulatory standards (Regulatory, Legal, Compliance).
- Design, develop, and implement a fit-for-purpose HCP and consumer peer-to-peer engagement model for rare disease launches in DMD and DM1.
- Oversee engagement operations (nomination, contracting, onboarding, training, logistics, relationship management).
- Ensure compliance with industry regulations and internal policies, including fair market value and Sunshine reporting.
- Partner with Brand Teams to align Marketing Operations capabilities to commercial objectives.
- Drive continuous improvement in marketing operations processes for agility, scalability, and compliance.
- Oversee print fulfillment and manage promotional asset lifecycle planning.
- Partner with Commercial Operations, IT, and Analytics to enable performance-tracking systems and integrate insights into campaign optimization.
- Ensure personalized engagement using data, segmentation, and targeting.
- Lead planning and execution of US HCP/consumer congresses, conventions, and field-sponsored events; coordinate KOL engagement strategies with Marketing/field teams and Medical Affairs.
Qualifications
- Bachelor’s degree required; MBA or MPH preferred.
- 10+ years in pharma/biotech; rare disease or accelerated approval launch experience preferred.
- Experience leading promotional review processes in regulated environments.
- Strong prioritization and problem-solving in fast-paced environments; proactive, adaptable, solution-oriented.
- Deep understanding of US regulatory requirements and compliance standards for promotional activity.
- Excellent communication and stakeholder management.
- Strong business acumen translating strategy into execution.
- Experience with commercial systems/platforms (Veeva Vault PromoMats) highly preferred.
- Experience in a small, rapidly growing biotech environment; comfortable navigating ambiguity.
Pay Range
- $188,000 - $240,000 USD