Director, Portfolio Strategy & Market Research

Role Summary

The Director, Portfolio Strategy & Market Research supports strategic planning activities by providing actionable recommendations based on assessments of markets and competitors, both existing and potential.

Responsibilities

• Deliver strategic market and competitive intelligence insights, scenario planning and impact assessment based on in-depth research through presentations and reports to the Executive Director of Portfolio Strategy and various internal management teams to allow effective strategic and tactical decision-making and implementation
• Conduct in-depth research and analysis on market participants’ products and positioning
• Supply the market and competitive intelligence component of strategic planning and proactively makes recommendations to Executive Director of Portfolio Strategy concerning key intelligence items that require further consideration
• Understand real-time changes to the competitive and market landscape and communicate the impacts of these changes to the organization
• Partner with internal business stakeholders to enhance their use of strategic analysis, market insights, and competitor intelligence
• Maintain a strong working knowledge of factors that meaningfully impact commercial results in solid tumor oncology markets
• Contribute to development of product revenue for early forecasting modelling of new indications through 18 months prior to a potential commercial product launch
• Develop market research plan to inform business strategy, including qualitative, quantitative research and competitive intelligence projects, and executing market research to drive high quality insights and recommendations
• Communicate and align key internal stakeholders around market research objectives and outputs
• Determine appropriate research methodology to address business objectives
• Lead market research projects, including vendor selection, design, execution, interpretation, and dissemination of market research results
• Manage vendor partnerships including negotiating costs, on-boarding, ensuring accountability, and timely project execution
• Contribute to strategic planning including situation analysis, market access plans, brand plans, market assessments and present strategic plan to internal teams
• Gather and synthesize data on consumers, competitors and marketplace and consolidate information into actionable items, reports and presentations
• Conduct in-depth assessment on new indications, including market viability, competitive landscape, drivers and barriers, and financial projections
• Maintain up-to-date knowledge of data sources and leverage them across the company
• Maintain knowledge of designated markets and trends through synthesis of reports, market research, data manipulation and financial modeling; create and maintain a Knowledge Repository
• Leverage methodologies to analyze market, epidemiology and statistical data; drive survey design and analysis for ad hoc projects
• Track and interpret customer trends and share implications throughout the company
• Deliver strategic analytical support to R&D, Commercial, Corporate Strategy, Regulatory and BD on an ad hoc basis
• Cultivate relationships with internal stakeholders to identify emerging needs and business challenges
• Partner with Commercial, Operations, Regulatory, Biostatistics, Corporate Strategy, IT, and Legal to address business needs
• All other duties as assigned

Qualifications

• Required: Bachelors Degree in Biotech or related field; Advanced degree preferred
• Required: Minimum of 12+ years of pharmaceuticals/biotech industry experience with qualitative and quantitative research in oncology/pharma market, emphasis on NSCLC and other solid tumors
• Required: Strong knowledge in solid tumor oncology, market planning, competitive intelligence, forecasting, and lung cancer; ability to analyze diverse data and translate into actionable reports
• Preferred: Experience developing and executing primary and secondary market research
• Preferred: Global market research experience
• Required: Proven experience leading end-to-end research (designing plans, synthesizing insights, presenting)
• Required: Experience with advanced spreadsheets and patient-based forecast modeling
• Preferred: Experience facilitating competitive workshops and TPP development
• Required: Proficiency with PowerPoint, Excel and similar data tools
• Required: Ability to travel up to 25% of the time

Skills

• Excellent communication and presentation skills
• Strong analytical and critical-thinking abilities
• Vendor management and project execution

Education

• Bachelors Degree in Biotech or related field; Advanced degree preferred

Additional Requirements

• Travel up to 25% of the time, depending on business needs