Role Summary
Director Patient Strategy, Anti-Infectives. Lead patient strategy and patient-centric commercial models for the Anti-Infectives portfolio, with responsibility for developing launch plans and exploring various commercialization approaches across multiple anticipated launches.
Responsibilities
- Deeply understand patient journeys for portfolio assets and develop strategies to address pain points
- Build new commercialization channels for the Anti-Infectives portfolio, including Direct-to-Patient (DTP)
- Assume business ownership of the DTP platform, including risk management plans
- Create launch plans for selected assets in the Anti-Infectives portfolio, ensuring successful execution and market entry
- Drive external partnerships and innovation initiatives, including identification and testing of new opportunities to market our products differently and maximize ambition
- Set direction and ensure strategic alignment across functional stakeholder groups
- Maintain detailed understanding of disease and competitive marketplace
- Foster an environment of innovation, inclusion, challenge, trust and development
Qualifications
- BS/BA with 6–8 years of marketing or relevant commercial experience, including a minimum of 3 years in US biopharma marketing
- Ability to be in-office consistently 2-3 days per week (Philadelphia, PA or Durham, NC)
- Ability to travel 25%
- Preferred: BS/BA with 8–10 years of marketing or relevant commercial experience, including a minimum of 4 years in US biopharma marketing
- Experience in US healthcare anti-infectives brand marketing
- Consulting and/or Business Development experience
- Experience in direct people management; and/or significant enterprise/matrix leadership
- Strong interpersonal skills and ability to build effective working relationships in a matrix environment
- Proven decision-making, strategic thinking, problem-solving, and oral/written communication skills
- Experience working with global launch/marketing teams
- Broad commercial experience including brand lifecycle management, product launch, category creation, customer insight, messaging, campaign, creative development, and strategic planning
- Ability to prioritize, pivot, and manage multiple projects simultaneously
- Ability to define, track, analyze key performance measures and make data-driven decisions
- Financial acumen and P&L mindset
- Strong written and verbal communication skills; ability to influence at all levels in a matrix environment
Skills
- Strategic thinking and decision-making
- Stakeholder management in a matrix environment
- Brand marketing and lifecycle management
- Direct-to-Patient channel development
- Launch planning and execution
- Partnership development and innovation scouting
- Data-driven analytics and performance measurement
- Communication and presentation skills
Education
- BS/BA required (field not specified beyond marketing/commercial experience)
Additional Requirements
- Hybrid role with 2–3 days per week in the office (Philadelphia, PA or Durham, NC)