Director, Patient Services Marketing and Strategy - Oncology
AbbVie
June 29, 2026
Remote friendly (Mettawa, IL)
United States
$160,500 - $305,000 USD yearly
Marketing
The Director, APS Marketing and Strategy – Oncology serves as the strategic link between AbbVie Patient Services (APS) and Oncology brand teams, shaping and executing patient support strategy across the portfolio. Accountable for optimizing the oncology support ecosystem so patients can access, start, and stay on therapy while advancing brand priorities, business objectives, and financial stewardship.
Responsibilities:
- Serve as the primary APS strategic partner to Oncology brand teams, representing APS in Integrated Brand Team forums.
- Lead oncology patient support strategy across current brands, in-line optimization, and future launches (care model design, program evolution, launch readiness, operating model recommendations).
- Identify patient/provider/field/access/market insights and convert them into actionable support strategies to improve access, time to therapy, experience, and adherence.
- Oversee the oncology patient support ecosystem (program design, account education, field tools, measurement approach, performance reviews, continuous improvement).
- Lead annual and long-range APS planning for the Oncology portfolio (investment prioritization, resource allocation, budget stewardship).
- Develop and implement KPIs, dashboards, reporting tools, and insights.
- Lead senior leadership presentations and decision forums with data-driven recommendations.
- Facilitate cross-functional governance to resolve risks, dependencies, misalignment, and competing priorities.
- Advance use of data, technology, and AI-enabled approaches.
- Build trusted partnerships as an enterprise advisor on patient support strategy and future-state planning.
Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 10+ years’ experience in healthcare/pharmaceuticals/patient services/commercial strategy/access/marketing or related roles.
- Strong understanding of oncology market dynamics, patient access, commercialization, and patient support program design.
- Ability to connect brand strategy to patient services execution and measurable outcomes.
- Proven cross-functional strategy leadership and influence in a matrixed environment.
- Strong business/financial acumen, analytical judgment, executive communication, and accountability in a fast-paced setting.
Responsibilities:
- Serve as the primary APS strategic partner to Oncology brand teams, representing APS in Integrated Brand Team forums.
- Lead oncology patient support strategy across current brands, in-line optimization, and future launches (care model design, program evolution, launch readiness, operating model recommendations).
- Identify patient/provider/field/access/market insights and convert them into actionable support strategies to improve access, time to therapy, experience, and adherence.
- Oversee the oncology patient support ecosystem (program design, account education, field tools, measurement approach, performance reviews, continuous improvement).
- Lead annual and long-range APS planning for the Oncology portfolio (investment prioritization, resource allocation, budget stewardship).
- Develop and implement KPIs, dashboards, reporting tools, and insights.
- Lead senior leadership presentations and decision forums with data-driven recommendations.
- Facilitate cross-functional governance to resolve risks, dependencies, misalignment, and competing priorities.
- Advance use of data, technology, and AI-enabled approaches.
- Build trusted partnerships as an enterprise advisor on patient support strategy and future-state planning.
Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 10+ years’ experience in healthcare/pharmaceuticals/patient services/commercial strategy/access/marketing or related roles.
- Strong understanding of oncology market dynamics, patient access, commercialization, and patient support program design.
- Ability to connect brand strategy to patient services execution and measurable outcomes.
- Proven cross-functional strategy leadership and influence in a matrixed environment.
- Strong business/financial acumen, analytical judgment, executive communication, and accountability in a fast-paced setting.