Role Summary
Director of Access Strategy, Rheumatology is responsible for integrating at a strategy and execution level all elements of access for a particular brand or franchise inclusive of pricing/contracting strategy and GTN management, channel strategy, patient copay and other patient services related to coverage, reimbursement and patient access. Responsible for defining, developing and leading the market access strategy for the therapeutic area. Reporting directly to the General Manager, US Therapeutic Area, or equivalent for pre-launched assets, this role acts as a thought partner and consultant by presenting scope analysis, strategic options and recommendations ensuring the strategy for formulary access and financial objectives are overdelivering for the portfolio of innovative therapies. This highly visible role provides a holistic understanding of both brand and access strategy.
Responsibilities
- Collaborate with the General Manager & senior leadership to set strategic direction for market access, pricing, channel strategy, and reimbursement.
- Develop and execute a robust, evidence-based market access strategy that maximizes payer adoption and patient access to critical therapies.
- Lead the creation of value propositions that demonstrate the economic and clinical benefits of products to payers, healthcare providers, and stakeholders.
- Develop and communicate robust market access strategies and plans, including clear articulation of the brands’ value story, and help to integrate them into the overall brand plan.
- Partner with HEVA business partners to inform real world evidence generation and ensure health economic activities are in place to meet the needs of payers.
- Lead efforts to anticipate and adapt to changes in the regulatory and reimbursement landscape, ensuring compliance and sustained market access.
- Identify gaps in current market access understanding and develop plans to gain direct payer insights through primary research, advisory boards, etc., and work with vendors to implement projects in a timely, impactful manner.
- Lead pull through opportunities and execution of pull through strategy for all channels and geographies based upon formulary position and opportunity.
- Provide strategic and executional support for product launches, including market research, pricing strategy, contracting, and messaging to ensure successful market entry and adoption.
Qualifications
- Bachelor’s degree required; advanced degree (MBA, M.S., PharmD, PhD) preferred.
- 10+ years of experience in account management, payer marketing, contracting, pricing, marketing, sales, etc.; 7 years in a leadership role.
- Experience working in highly competitive and contracted therapeutic areas, such as, rheumatology or other immunology categories
- Proven track record of managing teams and leading strategic initiatives across complex therapeutic areas.
- Solid understanding of strategic pricing and commercial contracting strategy, process and rules.
- Strong strategic thinking and analytical mindset, with a focus on market access, financial optimization, and risk management.
- Strong leadership skills with the ability to build, motivate, and develop high-performing teams.
- Excellent communication and presentation skills, with the ability to influence and negotiate with senior executives, payers, and external stakeholders.
- High degree of business acumen, with the ability to balance strategic objectives with financial imperatives.
- Ability to navigate complex, highly regulated environments and manage multiple priorities effectively.
- Demonstrated analytical and financial skillsets.
- Ability to balance brand and access objectives when they may be in conflict
Education
- Bachelor’s degree required; advanced degree (MBA, M.S., PharmD, PhD) preferred.
Additional Requirements
- Travel anticipated to be approximately 30% between field, Sanofi-Specialty Care HQ, and other meetings as appropriate.