Director Marketing, Radiology - MR US and Canada

Role: Director of Marketing for GE HealthCare’s MR US and Canada radiology portfolio, responsible for developing and executing regional marketing strategies to drive portfolio growth and market presence. Responsibilities: craft annual and integrated marketing plans across digital channels, events, and demand generation; develop customer-centric content aligned with the radiology buying journey; customize marketing materials for the USCAN region; manage trade show experiences; collaborate with commercial teams on strategic initiatives; establish and monitor KPIs; train sales teams on value propositions and messaging. Requirements: Bachelor's degree in Marketing, Science, or related field; proven experience in positioning and digital marketing that yields measurable results; strong communication skills. Preferred: 3+ years in healthcare or tech marketing, advanced degree (MBA preferred), experience with imaging or nuclear medicine segments, demonstrated leadership and project management skills, and success in dynamic environments. High-Value: radiology, MRI modality, USCAN region, healthcare technology, portfolio marketing, demand generation, cross-functional collaboration, and customer insight-driven strategies. Work setup: not specified, but based in USCAN with a regional focus.