Director, International CRM Intelligence & Insights Strategy

Role: Lead decision intelligence and insights strategy for Pfizer's International CRM team, focusing on transforming customer, campaign, and market data into actionable recommendations to enhance personalized, AI-driven engagement with healthcare professionals, patients, and consumers. Responsibilities: develop predictive and diagnostic analytics for CRM effectiveness, define data quality and segmentation foundations, embed AI tools for faster insights, establish measurement standards for AI-generated content, and create dashboards for self-service insights. Collaborates with regional teams, data strategy, applied intelligence, and digital functions to align insights with local market dynamics and enterprise data governance. Requirements: Bachelor's degree with 10+ years in customer analytics and strategic insights, proficiency with analytics platforms (e.g., Adobe, Google Analytics), strong SQL skills, AI/ML fluency, and experience in pharma or healthcare analytics, including data governance and privacy. Preferred: Master’s degree, experience with CDP platforms (e.g., Salesforce), advanced SQL, and international marketing expertise. High-Value: Focus on AI-enabled CRM measurement, segmentation, and personalization within global pharma markets, supporting decision-making for prioritized brands and regions. Work setup: Hybrid (2-3 days onsite per week), remote possible; occasional travel (~20%), with time zone flexibility, primarily North American or EU hours.