Director, Integrated Marketing and Media Orchestration, HIV Treatment Portfolio

Role: Director of Integrated Marketing and Media Orchestration for Gilead's HIV Treatment Portfolio, responsible for translating strategy into coordinated, customer-centric activation across brands, channels, and audiences. Responsibilities include leading media investment strategy, managing cross-functional agency and brand alignment, optimizing portfolio investments, and translating performance insights into business outcomes. Collaborates closely with Digital Operations and stakeholders to enhance cross-channel customer experience and ensure portfolio-level objectives are met. Qualifications: Bachelor's degree with 12+ years or advanced degrees with 8-10 years of relevant experience in integrated marketing, media strategy, or related fields. Preferred skills include expertise in HCP and patient engagement, portfolio management, and experience managing complex cross-brand initiatives within biopharma. High-value specifics: Focus on HIV treatment, multi-channel media planning, audience segmentation, cross-brand resource allocation, and measurement of ROI. The role may involve leading strategic initiatives that impact marketing across digital, field, and customer engagement teams. Work setup: Not explicitly specified, but likely hybrid or office-based, given leadership scope.