Director, Global Market Research

Role Summary

Director, Global Market Research. Location: New Jersey, US. This role will help establish BioNTech’s global commercial market research capabilities for its upcoming oncology launches and will report to senior leadership within a high-performing team.

Responsibilities

• Design and conduct qualitative and quantitative primary market research to generate insights about market sizing, patient demographics, patient journey, treatment patterns, unmet medical needs, future treatment options, prescriber preferences/behaviors/motivations, product demand, buying process, competitors' strategies/activities, reactions of target audiences to new products, and effects of promotional efforts in key global markets
• Support development of market research best practices, annual market research strategy, plan, roadmap, budget, operating model, and communication model
• Design innovative ways of conducting and delivering market research in an extremely fast-paced budget-constrained environment
• Establish as Subject Matter Expert in Oncology and Infectious Diseases
• Perform secondary market research from syndicated sources for pipeline products
• Work closely with Global marketing, Global market access, Global forecasting, Global data analytics & AI, US and other affiliate market research teams
• Communicate market research insights effectively to senior leadership to drive strategic decisions

Qualifications

• Required: Experience working in innovative ways in an extremely fast-paced budget-constrained biotech environment
• Required: 10+ years of commercial market research and related experience in biopharma or agency
• Required: 5+ years of Global Oncology commercial market research experience
• Required: Knowledge of strengths and weaknesses of multiple Global market research vendors
• Required: Deep expertise in multiple Oncology markets
• Required: Experience working closely with commercial teams