Director, FILSPARI Digital Marketing

Role: Lead digital marketing strategy and omnichannel activation for FILSPARI (sparsentan) targeting HCP and patient/caregiver audiences for rare kidney diseases (IgA nephropathy and FSGS). Responsibilities: develop and oversee integrated digital campaigns, allocate budgets, manage paid media, CRM, website content, and measurement frameworks; ensure compliance with regulatory and privacy standards; coordinate cross-functional teams, agencies, and stakeholders; and track performance to optimize marketing efforts. Requirements: Bachelor's in Business, Marketing, or Life Sciences; 10+ years in biotech/pharma digital marketing with leadership experience; expertise in paid media, CRM, websites, SEO/SEM, social, analytics, and omnichannel strategies; proven budget management and agency oversight; strong communication and leadership skills. Preferred: experience in rare disease, nephrology, or product launches; familiarity with digital governance, marketing automation, AI tools, and regulatory environments. High-value biopharma specifics: focus on rare kidney diseases, with emphasis on omnichannel customer engagement, digital measurement, and multi-stakeholder collaboration. Work setup: hybrid, with up to 30% domestic travel; based remotely in San Diego, CA.