Director, Dermatology Consumer Marketing
Regeneron
August 22, 2026
Full-time
Remote friendly (Sleepy Hollow, NY)
Worldwide
Marketing
Role: Lead consumer marketing strategy for Atopic Dermatitis (eczema) within the dermatology franchise, focusing on integrated, omnichannel patient engagement and brand growth. Responsibilities include developing and executing comprehensive digital, media, social, CRM, influencer, and content strategies, leveraging consumer insights and emerging technologies like AI to optimize patient discovery, education, and activation. The role involves managing agency relationships, budgets, and cross-functional collaboration with Medical Affairs, Legal, Regulatory, and other teams, while fostering a high-performing, innovative team culture. Qualifications: 12+ years of progressive consumer or brand marketing experience in the pharmaceutical or healthcare sector, with at least 5 years of leadership in high-performing teams. Deep expertise in direct-to-consumer digital transformation, omnichannel engagement, and marketing innovation. Dermatology, immunology, or biologics experience is preferred. Bachelor's degree required; advanced degrees, such as an MBA, are preferred. High-value specifics include focus on dermatology, immunology/biologics, regulated industry experience, and experience operating within alliance or co-promote partnerships. Location: Office-based in Sleepy Hollow, NY (4 days/week) with 15% travel expected.