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Director, Customer Insights & Engagement- Thoracic

Bristol Myers Squibb
September 15, 2026
Full-time
Remote friendly (Princeton, NJ)
Worldwide
Marketing
Role: Senior strategic leader responsible for driving advanced analytics, market research, and insights to optimize engagement and performance within the US Thoracic business. Objectives include delivering end-to-end insights aligned with brand and enterprise strategies, fostering a culture of innovation, and integrating analytics (including AI and machine learning) into commercial decision-making. Responsibilities encompass developing comprehensive research plans, synthesizing diverse data sources to generate actionable insights, partnering with cross-functional teams like Brand Leads, AI Forecasting, and Centers of Excellence, and leading the adoption of advanced analytics tools. The role also entails serving as a thought leader to elevate insights capabilities and developing standardized reporting frameworks and predictive models. Leadership duties involve managing and mentoring teams, ensuring quality, and adhering to governance standards. Qualifications include a minimum of 8 years in pharmaceutical analytics or market research, a Bachelor's degree (Master’s or PhD preferred), demonstrated experience synthesizing complex data for senior leadership, and proficiency with industry-standard data sources and analytics platforms. High-value biopharma specifics include expertise in market research, secondary data analytics, and strategic insights within the oncology, thoracic, or related therapeutic areas, supporting commercial strategies for innovative biologics or cell therapies. The role reports to senior management, collaborates extensively across functions, and may require hybrid work arrangements, with some travel expected.