Director, Customer Engagement Planning & Measurement (CEP&M)

Role: Lead the Customer Engagement Planning & Measurement (CEP&M) team to develop omnichannel customer engagement strategies within a therapeutic portfolio, partnering with Marketing, Sales, Analytics, and other functions. Responsibilities include translating business and customer insights into integrated engagement plans, overseeing cross-functional collaboration, and driving performance measurement and optimization. The role emphasizes leadership development, organizational capability building, strategic oversight, and innovation in customer engagement approaches, including AI-enabled solutions. It involves managing organizational change, fostering a customer-centric culture, and ensuring aligned execution across channels and touchpoints. Qualifications: Bachelor's in Business, Marketing, or related field; 12+ years in marketing strategy, customer engagement, or commercial functions; 2+ years of direct management experience; proven ability to influence senior stakeholders and lead organizational change. Preferred: Experience in Oncology, Vaccines, or Immunology; advanced degrees; expertise in omnichannel strategy, customer journey, and analytics; familiarity with emerging AI marketing tools. The role requires 10% travel, offers hybrid work, and reports into senior leadership. It focuses on strategic leadership, cross-functional partnership, measurement, and operational excellence in the biopharma commercial landscape, supporting customer engagement transformation and delivering measurable business outcomes.