Director, Consumer Marketing

Company Name: Acadia Pharmaceuticals Inc.

Job Overview

The Director of Consumer Marketing leads the strategy, development, and execution of online marketing programs to enhance brand presence and consumer engagement.

Responsibilities:

• Overseeing website strategy
• Digital content management
• SEO/SEM
• Medical education
• Patient advocacy
• Driving digital marketing strategy for consumer disease education and branded tactics
• Managing medical education, patient advocacy, and e-marketing

Requirements:

• Bachelor's degree in Marketing or a related field
• Minimum of 10 years of experience in the pharmaceutical or biotech industry
• At least 6 years in a leadership role
• Strong biopharma brand management and digital expertise