Director - BioPharma Marketing

Role Summary

The Director of BioPharma Marketing is responsible for implementing and executing marketing plans geared toward current and potential BioPharma partners. This role will continually develop and operate the end-to-end marketing capability for BioPharma. This role will be within the Marketing team, but will act as a strategic partner and go-to marketing resource for the Caris BioPharma Business Development team to support biopharma initiatives and to strengthen the company’s overall brand and reach.

Responsibilities

• Develop clear marketing strategies and tactics that align biomarker testing, CDx strategies, drug development and data insights across the biopharma lifecycle value chain.
• Create and deliver compelling marketing collateral, product positioning, congress/events activities and education resources that communicates solutions for biopharma partnerships.
• Articulate and help build the company's thought leadership platform in the biopharma space, defining the issues and topics that support engagement and story creation.
• Analyze the market and competitive landscape to identify market differentiation opportunities and develop customer segments.
• Build relationships with key customers, cross-functional partners and external business partners.
• Translate complex subject matter into easier-to-digest content, while reinforcing key features and benefits of the product.
• Manage deadlines and multi-task while consistently maintaining attention to detail.
• Continually broaden knowledge base regarding company science, company culture, business, industry and trends.

Qualifications

• Required: Bachelors degree from an accredited university or college in marketing, communications or medical/science
• Required: 10+ years of marketing experience in healthcare
• Required: 5+ years of experience marketing/selling within the pharmaceutical segment
• Required: Proficient in Microsoft Office Suite, specifically Word, Excel, Outlook, PowerPoint and general working knowledge of Internet for business use
• Preferred: Strong understanding of the biopharma R&D, commercialization and portfolio management processes
• Preferred: Knowledge of marketing principals and experience implementing marketing programs
• Preferred: Ability to think creatively and initiate new ideas or solutions to business issues
• Preferred: Team-oriented leader who can work across organization levels to complete projects
• Preferred: Results-oriented worker who can reliably deliver on major marketing initiatives
• Preferred: Self-starter with the ability to work in a fast-paced, competing deadline driven environment
• Preferred: Excellent verbal and written communication skills
• Preferred: Exemplary planning and organizational skills

Additional Requirements

• Physical Demands: Employee may be required to lift routine office supplies and use standard office equipment.