Role Summary
The Dermatology Health & Science Specialist is responsible for launching new products, deciding upon best strategies to manage business relationships, understanding formulary access, and engaging in product promotion within assigned accounts. In addition, the rep is charged with sales efforts and relationship development with assigned customers and accounts, including Therapeutic Area Specialists and Key Opinion Leaders (KOLs). The role requires customer, market, and business acumen combined with strong product and disease state knowledge, and demonstrated sales, promotional, and strategic business development skills with in-depth customer engagement expertise in virtual and in-person settings. You will utilize a systematic approach to virtual engagement, have outstanding communications skills, and be adept with digital and multi-platform tools, working remotely in collaboration with cross-functional internal teams to address customer needs and compliantly deliver Pfizer objectives.
Responsibilities
- Identify and implement efficient virtual/in-person engagement strategies by customer; develop and adapt business and territory call plans based on opportunities and insights.
- Build rapport with customers across virtual and face-to-face environments; maintain objective-driven calls with clear next steps and documentation; use digital tools effectively and adapt to new tools; leverage analytics for insights and next-best-action plans.
- Deliver targeted messaging using approved materials to drive product demand; provide insights for development of new and innovative messaging and resources.
- Educate providers on unbranded and branded product value propositions using disease-state information where applicable.
- Work with healthcare professionals and office staff to plan engagements in multiple formats (virtual and in-person).
- Strategically deploy Pfizer resources to support provider and patient needs; integrate guidance from management and cross-functional teams into pre-call planning; collaborate with CF colleagues and Pfizer Connect team.
- Support patient access by providing information on reimbursement, Patient Assistant Programs, hub programs, and co-pay resources.
- Present terms of sale or existing contracts where appropriate and with approved language; answer on-label questions; introduce customers to Pfizer’s on-demand portal with targeted content.
- Collaborate compliantly with cross-functional colleagues to address inquiries; use triaging protocols and digital apps to connect with subject-matter experts quickly.
- Use calendaring tools and leadership goals to address customer priorities; bring customer survey insights to leadership to improve models.
Qualifications
- Required: Bachelor’s Degree
- Required: Minimum of 3 years of previous pharmaceutical/biotech or medical marketing/promotional/sales experience, with leadership experience in a specialized market involving third-party reimbursement and service centers
- Required: History of marketing, promotional or sales success; strong territory management, outstanding communications; demonstrated teamwork, leadership, and accountability
- Required: Must live within 50 miles of the territory
- Required: Valid US driver’s license and driving record in compliance with company standards; any DUI/DWI or impaired driving citation within the past 7 years disqualifies
- Preferred: 3–5 years of specialty marketing/promotional/sales experience
- Preferred: Strong knowledge of disease states, therapeutic areas, and products
- Preferred: Deep knowledge of applicable customers and markets (prescribers/HCPs/institutions/organizations)
- Preferred: Strategic account marketing, promotional, sales and management skills; superior marketing, promotional, sales, technical and relationship-building skills
- Preferred: Demonstrated ability to assess account needs and bring relevant information and resources to drive performance
- Preferred: Strong business acumen, problem solving, strategic thinking, data analysis, and project management skills; excellent planning and prioritization
- Preferred: Ability to engage, influence, and support customers throughout the marketing/sales process; excellent communication and leadership skills
- Preferred: Ability to quickly learn and embrace new ways of working in a rapidly changing environment; ability to operate in a matrix environment
- Preferred: Experience working with key thought leaders or high-influence customers in large group practices, hospitals, or managed care organizations
- Preferred: Strong organizational and analytical skills; ability to analyze sales data and adapt to new technology
- Preferred: Change agile and able to adapt quickly to workplace changes; exceptional time management and planning
Education
Additional Requirements
- Ability to travel to all accounts/office locations within the territory; overnight stays may be required depending on territory size and business needs