Role Summary
Strategic context: Commercialization excellence role is part of the Sanofi Integrated Launch Capabilities (SILC) organization focused on defining and maintaining commercialization standards. It requires cross-functional collaboration to identify and deliver best-in-class standards and to shape commercialization strategies that drive brand growth and performance. Location: Cambridge, MA. This role reports to the SILC Head.
Responsibilities
- Setting global commercialization standards: Develop key commercialization standards in areas across commercial, access and medical
- You will define global commercialization standards of excellence across critical areas such as marketing/brand strategy, market development, market shaping, omnichannel excellence, GTM design
- You will ensure that best practices and guidelines are consistently applied across all products and regions, helping to deliver successful product launches, performance, and lifecycle management
- You will leverage insights across internal launch data points and external benchmarks to continuously refresh standards and keep these up to date
- Cross-functional collaboration and stakeholder management: Foster internal cross-functional collaboration with marketing and Marketing and Sales, Medical, Market Access and Corporate Affairs teams to inform commercialization standards and share best practices
- You will build and maintain excellent stakeholder relationships, working with Marketing and Sales, Medical, Market Access and Corporate Affairs teams to ensure alignment across the scope of commercialization
- You will collect and disseminate strategic insights to senior management, both within the Launch organization and to other functions, driving informed decision-making and actionable business insights for commercialization strategies
- You will serve as the interface between functions to ensure smooth execution of commercialization initiatives and develop business cases when necessary
Qualifications
- You have demonstrated ability to lead a brand or business unit within the pharmaceutical industry, including proven experience in marketing strategy, brand positioning, product launches, and go-to-market strategy
- You have a track record of leading cross-functional teams and partnering with key stakeholders across commercial, medical, and analytics functions
- You have expertise in optimizing brand performance by partnering with and supporting business in data-driven insights generation, decision making, and commercial excellence activities
- You have experience leading organization-wide commercialization efforts and ensuring business alignment between stakeholders
- You have brand or launch experience in the US market, or in international markets specific to specialty launches
- Education: Advanced degree in Business Analytics, Market Research, Data Science, or a related field
- Languages: Fluent English; speaking one or several languages is a plus